11/08/2026
1️⃣4️⃣ years coaching in some form now — and everything in life moves in phases.
1️⃣ From setting up and leading a running club that’s still going to this day 😍
I can remember stapling posters like a buck eejit to lamp posts in the rain just to get it off the ground 😂 — Facebook / Instagram wasn’t really a thing back then 👀
2️⃣ To becoming a fitness instructor and starting a one-man-band spin club — £5,000 loan and a load of rickety second-hand bikes bought off Del Boy Trotter 😵💫
3️⃣ To becoming a Personal Trainer, buying far too much equipment, the birth of The Unit and managing a small business 📊
All of it started as a part-time thing, and it continues to be so.
Main business lessons ⬇️
🔹 I certainly don’t know it all — learn from others.
🔹 There have been plenty of mistakes.
🔹 You need help. I’ve been supported, and continue to be, by some great people.
🔹 Ups and downs are normal. They’re part of it.
What I do know after 14 years ⬇️
💡 People buy people. They buy energy — not a facility or the best equipment.
💡 Clients pay for a positive experience. End of.
💡 Put total strangers in a room together and, over time, friendships develop. One of the best parts of it.
💡 You won’t be for everyone. That’s life. Don’t be one bit offended by it.
And when it comes to our client profile at The Unit, we attract who we are.
We don’t oversell.
We don’t make promises.
You won’t hear us talking about any magic “fat-burning workouts” 🤥
We’re just trying to create a place where people enjoy training, feel welcome, work hard, have a bit of craic and hopefully make some good friends along the way.
So, if you like our vibe, coming from a beginner or regular training standpoint, are ½ normal, ½ decent craic and fairly dead-on most of the time, then we’d love to hear from you as we head into September 📞📲
It’s not really a high bar of entry 🫡
💛🖤