Coached By Jack Rivers

25/10/2026

This is why you keeping giving up

Why you keep starting again with your weight loss goals every single Monday

Why you keep saying to yourself that you want to change, but never actually changing

Because you think that the plan you have to follow to drop the fat…

It’s the plan you have to follow for the foreseeable to maintain it

And it’s not the case

Fat loss sucks

Eating less food, prioritising your steps and cardio over other things, saying no to off plan meals

It’s 💩

But if you do it right, you only have to do it once

And then your set for a life of eating more food, training how you want, whilst maintaining your new low bodyweight

You keep giving up because you view your fat loss plan as a ‘lifestyle change’

Something you have to stick to for life

And that scares the sh*t out of you 😳

It puts you in a constant state where you question ‘is it actually worth it?’

So as soon as you experience one slight inconvenience or hiccup
(which will happen btw)

You give up

And you repeat that again and again and again 🔁

You need to view fat loss as the ‘sprint start’ to your transformation 💨

It’s not a long term plan, it’s a sprint start

Once your at your goal weight, it’s so much easier to maintain

So if you want to find out exactly what you need to change if you want to sprint start your fat loss

I’ve put tougher a Rapid Fat loss Programme that if you follow…

You will be well on your way to getting down to 15% body fat in the most simple and effective way

If you want a copy, head to the link on my bio and it will be straight in your inbox

08/10/2026

4 weeks in. Things moving nicely

Loving the morning sessions right now. They aren’t that bad once you get past that initial fight with the snooze button 😂

Ticking a box first thing in the morning so I can spend the rest of my day worrying about other stuff

Strength still on the rise which is a bonus

Every week now I’m adding a rep here and there and moving up to the next weight

And doing this week to week for 20, 30, 40 weeks will defiantly show when I enter back into a dieting phase next year

And that’s the mindset you’ve got have with your physique over these next few months

Yes you not going to be showing it off when the weather gets colder

But the physique you want next summer, is built right now

Whether it’s fat loss or muscle building on the cards for you right now

Spend these next few months wisely

06/10/2026

Trying to do everything at once can be a hard job the manage

You know you want to drop body fat and maintain a leaner body

You know you want to prioritise your running and get good at it

You know you probably need to increase how much muscle you hold to achieve the look you want

But nothing seems to click for you

And when you eventually feel like your making progress…

Your one inconvenience away from becoming too overwhelmed and giving up

So where are you going wrong?

Are you eating too much?
Not eating enough?
Are you running too fast?
Are you doing the wrong things in the gym?
Are you not pushing yourself in the gym?

All these questions your asking yourself in your head are the reason you’ve not found something that clicks for you

When it comes to ticking off all these goals you’ve got

Fat loss
Physique development (muscle building & toning)
Running & improving fitness

You need clarity

You need to have 100% certainty that what you are doing in the gym, the kitchen and life in general

Is going to get your he results you want

If you have even the slightly bit of doubt…

Your one inconvenience or ‘bad day’ away from throwing the towel in (again)

Nothing that Haytham did was crazy

He wasn’t in the gym 7x per week
He wasn’t running 50km weeks
He wasn’t cutting carbs or fasting for days

He just knew that the plan we knocked up together for him was going to get the results he wanted

And that’s why in 8 months he’s…

10kg lighter
Shaved 2:34 off his half marathon time
And has noticeable built muscle

So if you ready to gain that clarity

And you want to stop feeling like your juggling a million plates at the same time

That’s what we do inside my coaching programme

You give me your goals and schedule

And I send you the plan, and give you the support and accountability along the way

For more info, either pop me a dm, or head to the link on my profile

05/10/2026

This is probably my proudest running achievement

Newcastle half

Not because of the time

But because of how I did it, and how my training was leading up to this

A lot people will start running because they enjoy it

And then at some point, they start taking it a little more seriously

Usually because they have a race booked or a PB they have in mind

Instead of just going out and running a daft 5k at whatever pace they feel like

They start being more midiciously with their runs

Climb the distance up
Start using gels
Do different types of runs
Tempo
Intervals
Easy
Purchase some race day shoes

But what usually happens as they do this, is they forgot about other areas to the goals they have

They forget how they are not happy with how much fat they are carrying

They forget about the fact they want to look like someone that hits the gym

They forget about trying to get lean

And sure, they get the 10k time they wanted, but visually they look the same

And this happens because I think a lot of people don’t feel like you can do both

They think you can’t be someone that runs a lot

And be in sick shape by being lean and having a lot of muscle

When you absolutely can

And that’s exactly what I did

I trained 5 months for that race
Ran 30+ km weeks

And still looked exactly how I wanted to by the end of it

Lean, not skinny

Strong, not weak

Fast (for me🫣), but didn’t lose an ounce of muscle in the process

You can do it all

I’m putting together a little something specific that’s going live in the next week 👀

Something that other coaches would charge £££ for

I’m going to give away for free

If your looking to get a better 5/10/half time in the next 3-6 months

But don’t want to sacrifice your visual goals at the same time

Keep your eyes peeled 👀

01/10/2026

How I fuel my training

24/09/2026

Tomorrow at 10am. Get your reminders set 👀

Spaces won’t be doing live to the public

If your interested, or you’ve been eyeing Transform in 8 up

You need to be on the priority list to get access to slots

Join now

And tomorrow at 10am you will receive an email with the link to join

Speak to you then 👊🏻

24/09/2026

You didn’t fail because your lazy

You didn’t fail because of your genetics

And you didn’t fail because you didn’t care enough

You’ve tried to drop the weight and get lean…

And failed

Because what you were trying to do, was never going to work for you to begin with

Your never going to achieve the body and life you want by…

Just trying to eat a bit better

Just going for the odd walk

Just eating as little as you can and hoping for the scales to drop the next day

With all of the programme we run

(Including Transform in 8, which goes live tomorrow a 10am 👀)

There’s 3 things we focus on

3 big hitters that carry our clients all the way to the finish line

Accountability
Constantly reminding you why you started and the promises you made to yourself

Community
Giving you that kick up the ass on them low days (which are always going to happen btw)

Structure
Give you boxes to tick everyday. No fluff. No wasted effort and energy on things that don’t align with the goals you’ve got

Miss just one of them, and the wheels will fall off at some point

This is what it takes you really make some BIG progress with your fat loss and body transformation goals

I don’t like ‘hard selling’ my programmes tbh

But with Transform in 8 - it’s a steal!

£79 for the full 8 weeks
Under £10 per week

For everything you will need to create as much fat loss progress as you can

Early bird spaces go live tomorrow

At 10am everyone on the priority list will be sent an email with the link to take a slot

If you goal is fat loss for the next couple of months - you’d be crackers not to join us

We start on Monday 5th

Don’t miss out 👀

24/09/2026

That’s how I do this anyway

If you want to do the same…

Spaces for Transform in 8 go live tomorrow at 10am ⏱️

But only to the priority list 👀

Join through the link in my profile

23/09/2026

48 hours until slots go live 👀⏱️

1-1 Body Transformation & Lifestyle Coaching

22/09/2026

£79 for 8 weeks of coaching! 👀

You’d be crackers not to get involved

3 days until spaces for our 8 week challenge go live ⏱️

Transform in 8 is an 8 week fat loss challenge designed for people that want to:

• Drop 10-20lbs & become noticeable fitter and stronger

• Be part of a programme that holds you accountable and keeps you encouraged

• Get back on top of their sh*t of a busy social summer

For more info, check out the page below

And if you have any questions, feel free to pop us a message

**you can also add personal training sessions for a supplement**

1-1 Body Transformation & Lifestyle Coaching