29/08/2026
For all us sweaty gym goers!
💗 MEET CONFIDENCE — OUR BRAND-NEW DEODORANT IS HERE! 💗
And this isn’t just another deodorant. I want to tell you why it’s different, because I think we all deserve to know what we’re actually putting on our skin.
Most antiperspirants work by using aluminium to temporarily block sweat ducts and reduce sweating.
But here’s the thing…
Sweating is natural. It’s how your body helps regulate temperature.
The problem isn’t necessarily the sweat — it’s the odour that can happen when sweat interacts with bacteria on the skin.
That’s why Confidence takes a different approach. 🌿
Instead of trying to stop you sweating, it lets your body do its natural thing while using probiotics and magnesium to help tackle odour at source.
And it’s skincare for your underarms too. 💗
✨ Helps care for skin that’s exposed to shaving, friction and daily rubbing
✨ Helps brighten the appearance of underarm pigmentation
✨ 24-hour odour resistance
✨ 100% of testers reported 24-hour odour resistance, even during excessive exercise
✨ Refillable and recyclable
✨ Two gorgeous fragrances — Blood Orange 🍊 or Lime & Lemongrass 🌿
Your starter pack is £28 and comes with two fragrance refills, so you can choose one of each or two of your favourite.
Then your refill pods are just £8 each going forward and are designed to last around 2–3 months.
Sweat naturally. Feel fresh. Feel confident. 💗
BFit Lincs Gym fans
