11/01/2026
Jiu-jitsu has changed tremendously over the years, and social media has played a major role in that evolution.
Today, we see incredible athletes, new techniques, and high-level competitions reaching millions of people around the world. That’s something worth celebrating.
But I also wonder if we’re losing sight of some of the principles that helped make Brazilian jiu-jitsu what it is today.
Hélio Gracie emphasized efficiency, leverage, and the ability to defend yourself against someone bigger and stronger.
Now, with so much attention on highlight reels, viral submissions, and competition results, how much emphasis are we still placing on those fundamentals?
Don’t get me wrong. I love the evolution of jiu-jitsu. The technical level today is incredible, and social media has helped introduce our art to people who might never have discovered it otherwise.
But evolution shouldn’t mean forgetting our roots.
We can embrace modern jiu-jitsu while still respecting the principles that shaped it.
What do you think? Is social media helping jiu-jitsu evolve, or are we slowly losing something important along the way?