Sport & Cycle

Sport & Cycle Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from Sport & Cycle, Sports, 475 N. Fortuna Boulevard, Fortuna, CA.

Sport & Cycle is a locally owned sporting goods and bike shop in Fortuna, CA, proudly serving the community since 1979 with gear, bikes, and team essentials for all ages.

🧠THE VIRAL GIANT BRAINS HAVE ARRIVED @ Sport & Cycle in Fortuna!! 🧠You guys… these are blowing up in popularity, and rat...
07/08/2026

🧠THE VIRAL GIANT BRAINS HAVE ARRIVED @ Sport & Cycle in Fortuna!! 🧠

You guys… these are blowing up in popularity, and rather scarce! 🤯 The Easy Sqweezy Jumbo Brains are finally here at Sport & Cycleand they’re EVERYTHING you want in a squishy.

🧠 EXTRA SOFT
🤲 Extremely stretchy & gooey
✨ Super satisfying to squish
⏳ Slow-rise
🎉 JUMBO size

These are the giant brain squishies everyone has been hunting for, and once people realize we have them, we don’t expect them to sit around long! 👀

📍Sport & Cycle🏀
475 Fortuna Blvd. • Fortuna, CA

💲Only $12.99 each

🚨 FORTUNA… WE HEARD YOU LOUD & CLEAR! 👏You asked for Crocs at Sport & Cycle… and we’re excited to say they’re officially...
07/08/2026

🚨 FORTUNA… WE HEARD YOU LOUD & CLEAR! 👏

You asked for Crocs at Sport & Cycle… and we’re excited to say they’re officially coming !! 🎉 We actually sold CROCS many years ago when they first came out....then they kind of fizzled after about 5 or 6 years. All of a sudden CROCS are way popular again... Everyone is asking for them.

We’ve placed our very first booking order, and soon we’ll be stocking an assortment of Classic Crocs in toddler, kids, and adult sizes! From everyday classics to fun seasonal colors and patterns, we can’t wait for you to see what’s coming.

Bringing an iconic brand like Crocs to our little town means a lot to us. Thank you for continuing to support a locally owned family business—it allows us to keep bringing brands you’ve been asking for right here in Fortuna. ❤️

We can’t wait to get these on our shelves and into your hands!...Uh....we mean on your feet! lol

👇 Crocs are making a big comeback...we try to pay attention to consumer trends and bring them to Fortuna !
Who’s excited to shop Crocs right here at home??? Forget the dang internet - At Sport & Cycle you can touch, feel, see, and try on before you buy...and you help us to support our Eel River Valley community - as we have for almost 50 years now!
Let us know your thoughts in the comments! 🩴💚

🎉 UPDATE: All 5 hidden NeeDohs have officially been found! 🎉Thanks to everyone who stopped by and joined the hunt—it was...
07/03/2026

🎉 UPDATE: All 5 hidden NeeDohs have officially been found! 🎉

Thanks to everyone who stopped by and joined the hunt—it was a lot of fun seeing the kids search all over the store! We can’t wait to do more little scavenger hunts and surprises like this in the future.

We also just want to say thank you for supporting Sport & Cycle. The NeeDoh craze has been wild, and we appreciate everyone who’s chosen to shop with us. We’re doing our best to keep them coming, and we hope everyone who wants one gets the chance to snag one.

See you all again soon… and stay tuned for the next drop 👀💚

🚨 SURPRISE HIDDEN NEE DOH HUNT! 🚨We’ve hidden 👀 FIVE official NeeDohs around the store!Here’s how it works:🔍 Find one of...
07/03/2026

🚨 SURPRISE HIDDEN NEE DOH HUNT! 🚨

We’ve hidden 👀 FIVE official NeeDohs around the store!

Here’s how it works:
🔍 Find one of the hidden NeeDohs.

👧 Kids ONLY! Limit one hidden NeeDoh per child.

🛒 Once you find it, you’ve earned the opportunity to purchase it! (The hidden NeeDohs are still for sale and must be purchased at checkout.)

📸 After checkout, we’ll snap a photo of our lucky finder and feature them on our Facebook Story as one of today’s Official Sport & Cycle NeeDoh Hunters! 🎉

Once all five have been found, the hunt is over!

Please be respectful of other hunters, have fun, and remember—there are only FIVE hidden in the entire store. Good luck, and happy hunting! 💙

🇺🇸 Fourth of July Reminder! 🇺🇸Need to grab a few last-minute essentials before your holiday plans? We’ve got you covered...
07/03/2026

🇺🇸 Fourth of July Reminder! 🇺🇸

Need to grab a few last-minute essentials before your holiday plans? We’ve got you covered!

🎣 Fishing tackle & bait
🏕️ Camping gear & supplies
🧊 Coolers & outdoor essentials
⚽ Sporting goods & games
🚲 Bikes & accessories
👟 Shoes, apparel & more

We’ll be OPEN Saturday, July 4th from 9:00 AM – 3:00 PM with limited holiday hours so you can stock up before heading to the lake, river, campground, or backyard BBQ.

As always, thank you for supporting local. We hope everyone has a safe, fun, and happy Fourth of July! ❤️🤍💙

🚨 SUGAR SWAPS UPDATE! 🚨We might be sold out of the NeeDohs… but don’t panic just yet. 👀 We still have THREE FULL BOXES o...
07/02/2026

🚨 SUGAR SWAPS UPDATE! 🚨

We might be sold out of the NeeDohs… but don’t panic just yet. 👀 We still have THREE FULL BOXES of the EXTREMELY viral Sugar Swaps babies! ✨

These have been one of the hardest squishies to get our hands on—we’ve had them on backorder for over 4 months! They’re super stretchy, satisfyingly squishy, glitter-filled, and one of the hottest collectibles out right now. If your kid missed out on a NeeDoh, these are an awesome alternative and just as sought after!

🎉 We also STILL have plenty of the official RMS Rainbow Mystery Dumplings in stock, so there’s still time to score one before they’re gone!

⏰ Hurry in before we close! As always, first come, first served—no holds.

📍 Sport & Cycle🏀
475 Fortuna Blvd.
Fortuna, CA 95540

See you soon! 💕🛍️

Update: Needohs are sold out.... still lots of dumplings and baby sugar swaps!!🚨🚨 THEY’RE HERE. 🚨🚨We don’t even have tim...
07/02/2026

Update: Needohs are sold out.... still lots of dumplings and baby sugar swaps!!

🚨🚨 THEY’RE HERE. 🚨🚨

We don’t even have time for a fancy post… the NeeDohs just hit the floor!! 😅

AND… we also got the SUPER VIRAL Sugar Swaps! 🍬🔥

You already know the deal…
🏃‍♀️ First come, first served.
🚫 No holds.
🚫 No phone payments.
When they’re gone, they’re gone.

If you’ve been waiting for this drop, GET HERE NOW!

📍Sport & Cycle🏀
475 Fortuna Blvd.
Fortuna, CA

🚨🥟 THE MOTHER LOAD HAS ARRIVED! 🥟🚨You guys… this is THE BIGGEST RMS Rainbow Mystery Bao Bun (Dumpling) drop we’ve had in...
06/30/2026

🚨🥟 THE MOTHER LOAD HAS ARRIVED! 🥟🚨

You guys… this is THE BIGGEST RMS Rainbow Mystery Bao Bun (Dumpling) drop we’ve had in MONTHS! 🤯

We just received 144 Rainbow Mystery Bao Buns from the highly sought-after RMS brand… and if you know, YOU KNOW. 👀 These are the viral mystery squishies that people wait hours in line for!

And somehow… your hometown shop in Fortuna, California is stocked TO THE GILLS! 🌈🥟

✨ Super satisfying squishies
✨ Adorable rainbow mystery characters
✨ Chance to find the SUPER RARE Golden Bao 🏆
✨ Amazing RMS quality that collectors love

Now the real question is… will they even make it through today? 😅 Can we beat our all-time RMS sellout record?

📍 Available NOW
🏀 Sport & Cycle
📍 475 Fortuna Blvd., Fortuna, CA
📅 Tuesday, June 30

As always:
❌ No holds
❌ No pre-payments
✅ First come, first served

If you’ve been waiting for an RMS restock, THIS IS THE ONE. Grab your friends, get in the car, and come see what all the hype is about before they’re gone! 🌈🥟💛

This is HUGE!! Major discount on all fishing tackle & accessories when you buy a rod & reel combo.....(many price points...
06/30/2026

This is HUGE!! Major discount on all fishing tackle & accessories when you buy a rod & reel combo.....(many price points to choose from!)...
Hurry! - This special ends July 10th....
Sport & Cycle .. Fishing & Camping Headquarters for the Eel River Valley & the rest of Humboldt since 1979.
Come & take advantage and load up! Limited to stock on hand.
475 Fortuna Blvd.

Our brand-new Bao Buddies Metallic Dumplings have officially landed at Sport & Cycle, and they’re already getting everyo...
06/30/2026

Our brand-new Bao Buddies Metallic Dumplings have officially landed at Sport & Cycle, and they’re already getting everyone’s attention!

🥟 Jumbo dumpling squishy
✨ Soft, slow-squish feel
💛 Metallic surprise finish
⭐ One ultra-rare GOLD dumpling hidden in every display!
💲 Only $11.99 each

These are perfect for:
✔️ Fidget lovers
✔️ Squishy collectors
✔️ Gift baskets
✔️ Reward prizes
✔️ Anyone who can’t resist adorable things (guilty 🙋‍♀️)

If you’ve been waiting for something new to add to your squishy collection, this is it! We have a limited shipment, and based on how our recent squishy drops have been going… I wouldn’t wait too long!

📍 Sport & Cycle
475 Fortuna Blvd.
Fortuna, CA

Address

475 N. Fortuna Boulevard
Fortuna, CA
95540

Opening Hours

Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm
Saturday 9am - 5:30pm
Sunday 10am - 4pm

Telephone

+17077259405

Website

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