37.5 Technology

09/03/2026

Every good day begins the night before.

Before the alarm.
Before the coffee.
Before the first meeting, workout or adventure.

It starts with how well you slept.

And your sleep environment plays a bigger role than you might think. The bedding around your body can influence heat, moisture and comfort throughout the night.

With 37.5® Technology, bedding does more than simply cover you. It helps manage the environment around your body—so you can focus on what comes next.

Because tomorrow doesn’t start when you wake up.

It starts tonight.

Discover better bedding with 37.5 Technology ➡ https://www.thirtysevenfive.com/thermoregulation-technology/

09/01/2026

Tired of waking in the night to sheets damp with sweat?

But What if you could help manage the heat that causes the sweat in the first place?

Staying comfortable at night isn’t just about what happens when you sweat.

37.5® Technology helps manage moisture and heat to create a more comfortable sleep environment.

Better bedding starts with saying goodbye to trapped moisture.

Discover what’s possible. ➡ https://www.thirtysevenfive.com/home-goods/

37.5 Technology powers temperature regulating fabrics & materials in high-quality home goods, from cooling bed sheets & mattresses to furnishings.

08/26/2026

We expect pajamas to keep us comfortable all night, but our bodies don't stay the same temperature all night. We can get too warm, cool down, sweat, kick off the covers, pull them back on—and disrupt our comfort in the process.

That’s the unmet need: women's sleepwear that can help manage changing thermal conditions throughout the night.

LAKE's BalanceKnit™ sleepwear with 37.5® Technology was designed to address that need. BalanceKnit combines LAKE's comfort with 37.5 Technology to help manage her changing thermal environment throughout the night.

Shop Now ➡

08/24/2026

Upgrade your sleepwear with 37.5 Technology.

08/19/2026

Ever pull your workout gear out of the drawer and give it the sniff test before wearing it again? We've all been there.

Here's the thing — odor isn't really about sweat itself. It's about bacteria feeding on moisture that gets trapped in fabric over time. Regular fabrics just hold onto that moisture (and the smell that comes with it).

37.5® Technology works differently. It traps odors and fully releases them when you launder — so your garments don't hold onto smell over time. Less lingering funk, less "is this actually clean?" guessing game, and clothing that genuinely stays fresher longer.

If you've ever avoided re-wearing something just because of the smell — this is exactly the problem it solves. 👕✨

Learn more here 👇

https://www.thirtysevenfive.com/thermoregulation-technology/

37.5 Technology powers high-performance thermoregulating fabrics, yarns, and other materials that help cool when it’s hot and keep you warm when it’s cold.

08/12/2026

You’re losing heat even when you’re not sweating.

Think sweat is the only way your body cools down? Think again.

Your body is constantly producing heat through metabolism and releasing it through moisture — even while you sleep and even when you’re cold.

Sweat is your body’s emergency cooling system. Thermoregulation is happening all the time.

That’s why 37.5® Technology works with your body’s natural thermoregulation process—not just when you sweat, but 24/7.

08/05/2026

From the morning commute to the boardroom, from travel days to evening plans — life rarely happens in one place or one temperature.

Your clothing should be ready for every transition.

37.5® Technology works with your body’s natural thermoregulation process to help manage heat and moisture, helping you stay comfortable wherever the day takes you.

Because performance isn’t just for the gym.
It’s for every moment that moves you forward.

07/29/2026

Sustainability starts with products designed to last.

37.5® Technology uses volcanic minerals that are permanently embedded into fibers—meaning the technology lasts for the lifetime of the garment and won't wash out over time.

By extending product performance without compromising recyclability, 37.5® Technology helps support a more sustainable future for apparel. Plus, it's available in a variety of material options, including recycled polyester, recycled nylon, nature-based cellulose fibers, and enhanced biodegradation yarns.

Better comfort. Longer-lasting performance. Thoughtfully designed with sustainability in mind.

Learn more ➡️ https://www.thirtysevenfive.com/sustainable-materials/

🌎♻️

37.5 Technology uses natural minerals to make sustainable fabrics, yarns & materials for clothing, activewear, athleisure, footwear, home goods and more.

07/22/2026

☀️ 5 Tips for Staying Comfortable During Extreme Heat

1. Stay hydrated before you feel thirsty 💧
Your body relies on fluids to help regulate temperature. Drink water regularly, especially when spending time outdoors.

2. Dress for heat management 👕
Choose lightweight, breathable clothing that helps manage moisture and supports your body's natural cooling process.

3. Plan around peak temperatures 🌡️
Schedule outdoor activities during cooler parts of the day, like early morning or evening, when possible.

4. Take breaks and seek shade 🏖️
Give your body time to recover by stepping out of direct sunlight and taking regular rest breaks.

5. Pay attention to changing conditions 🌦️
Heat isn't just about the temperature—humidity, activity level, and time outdoors all affect how your body handles heat.

Your body is always working to maintain its ideal temperature. The right clothing can help support your natural thermoregulation when conditions get challenging. 🌡️

Explore summer comfort ➡ https://www.thirtysevenfive.com/apparel/

37.5 Technology powers moisture control and temperature regulating clothing for top active, outdoor, athleisure, fashion, and workwear brands.

07/21/2026

Heat happens. Stay ahead.