Altra Running

Altra Running You get better inside by getting outside™
It started with a shoe in a toaster oven.

Golden Harper, an elite runner and running store manager in Northern Utah began to notice the design of traditional running shoes was hurting customers more than helping them. He began experimenting on their shoes and used a toaster oven to peel back the midsole, carve out excessive heel height, and modify the shoe to a “Zero Drop” profile. Harper and industry research believed excessive heel heig

ht encouraged a high-impact heel strike. Once his customers fell in love with his Zero Drop modifications and saw they helped encourage a low-impact landing, he knew he had an innovative solution to a better run. A few years and awards later, Altra has evolved from the inside of a toaster oven to a Top 10 running specialty store brand. We are the only running shoe company to provide a complete line of footwear with a FootShape™ toe box and Zero Drop™ platform. Our innovative footwear allows your foot to remain in a comfort, natural position throughout your run and let you run the way you were born to. Give your run what it’s been missing and the freedom your feet deserve with Altra Footwear.

Built for the trail. Inspired by the places that keep us coming back.The Experience Wild 3+ gets a fresh look in collabo...
06/08/2026

Built for the trail. Inspired by the places that keep us coming back.

The Experience Wild 3+ gets a fresh look in collaboration with . Available now.

06/05/2026

Tones inspired by nature. Design inspired by
performance. 

 A fresh take on the Experience Wild 3+ in
collaboration with . 

Available now.

06/03/2026

Running started it all.
Community is what keeps it going. 🤝

Happy Global Run Day. 🌎

05/28/2026

Inspired by nature’s textures and tones. 

| on June 5.

05/22/2026

Signed, sealed, season-ready. ✍️

A week in Colorado with our 2026 Altra Elite Athlete team, getting locked in for what’s ahead.

05/20/2026

Three weeks out. in sight.

The Altra Trail Running Grant recipients check in on training: some good days, some hard, all carrying them to race day.

05/12/2026

A living stress lab for Altra footwear.

In Slovakia’s High Tatras, the mountains still run on human power. Their philosophy: slow is fast. We partnered with the Tatra porters to learn how movement, balance, and resilience shape every step in the
mountains.

Full film at link in bio.

05/11/2026

A week ago, began its 250 mile journey across Arizona. Golden hour signaled the final push on Saturday, ending at the 10am cutoff in Heritage Square, Flagstaff.

Every step earned. Every finish felt.
Congratulations to all the runners.

05/10/2026

For .careth, motherhood and ultra running share more than meets the eye. Both ask for presence, resilience, and a willingness to adapt along the way.

A reflection on movement, motherhood, and meeting yourself where you are.

Video —

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Auburn, CA
95602-95604

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Tuesday 8am - 8pm
Wednesday 8am - 8pm
Thursday 8am - 8pm
Friday 8am - 8pm

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