01/06/2026
Happy 9th Birthday to Squad…
It’s easy to forget how it all started, those early years were all about learning on the job, Squad was built from nothing and after 3 years it was way bigger than I ever imagined!!
Thought I’d dig some old pics out to commemorate 🤣
It was just an idea that I ran with and it worked.
In reality it seemed hard to start with but you have the underdog mentality, blind nativity and the growth just keeps you going!!!
It’s much harder what comes after, growing a business means constantly evolving!
And we had to, COVID was the game changer most businesses didn’t survive.
I was told 100 times, I’d make more money online and it was safer. That might be true but I’d not enjoy it so what’s the point.
I’d miss dealing with roofs falling in during sessions and repeating myself all the time 🤣
There’s been multiple moves sometimes forced, changes in business model to stay ahead of the game and making decisions that not only impact you but your staff too!
It’s a different kind of pressure being responsible for others and having overheads that are crazy numbers!!!
But throughout the years our standards haven’t dropped, we haven’t diluted what we are and we’ve always done what’s best for SQUAD even if meant short term pain.
We say it all the time but the part that makes me most proud is the community we’ve built.
People feel part of it and that’s what I felt was missing when I use to go to gyms.
A bit of life! Squad is a place people want to come to (most of the time).
I got out of bed at 5.15am this morning for session and was excited, checking who’s on, going over the session and 100% happy to be there!!
Same buzz I use to get 9 years ago, that tells you all you need to know.
9 years have gone like a flash, so a massive thank you to everyone who’s been a part of the journey, members, coaches, mentors and mates!
10 year old birthday we are throwing the most insane party ever and you’re all invited!
LETS GO