Bluetent

Digital solutions for vacation rental professionals.

09/03/2026

✨ Two leaders. One stage. ✨

This year at Streamline Summit, the Inhabit ecosystem is excited to welcome Louie Gravance and Steve Schwab as keynote speakers.

Louie has dedicated decades to helping create unforgettable customer experiences, while Steve has spent the past 25 years building Casago.

Together, they'll bring a unique perspective shaped by years of experience, innovation, and a passion for serving others.

Join us at Summit and hear from two voices that continue to inspire the hospitality industry.

Register today: https://bit.ly/3NEuEP1

09/01/2026

What’s a house without a foundation?

That’s AEO without SEO.

As AI-powered search becomes more commonplace, many marketers are looking for ways to optimize for answer engines. But before AI can recommend your content, it needs to find it, understand it, and trust it.

That starts with SEO.

AI search experiences are changing how people discover your brand, but the websites that perform the best in answer engines are usually the same ones that have invested in strong SEO fundamentals for years.

Don’t skip the foundation.

Learn more about AEO: https://bit.ly/4gEbVQn

08/27/2026

What happens when one of the vacation rental industry's most discussed topics gets a practical, experience-driven perspective?

In a recent episode of The Vacation Rental Show, Bill Faeth shares his thoughts on co-hosting, merchant-of-record responsibilities, and why business structure matters more than industry labels. Drawing from his experience as an owner, co-host, and property manager, he explains how operators can create clarity around ownership, financial responsibility, and homeowner relationships.

Our latest blog highlights key takeaways from the conversation and explores what co-hosts and property managers can learn from one another as the industry continues to evolve.

📖 Read the blog and learn more: https://bit.ly/4y4hmiv
🎙️ Listen to The Vacation Rental Show: https://bit.ly/4c8r23k

08/20/2026

The best marketing ideas usually can't be found in a playbook.

They come from property managers testing new strategies, adapting to changing traveler behavior, and finding new ways to drive growth.

That's what the Vacation Rental Show is capturing at Streamline Summit 2026.

They’re recording live throughout the event and inviting vacation rental professionals to share their experiences, discuss industry trends, and talk about what's working in today's market.

Have a story, strategy, or perspective worth sharing?

🎙️ Sign up for a live Vacation Rental Show recording at Streamline Summit and join the conversation.
Share your story: https://bit.ly/4x5OI0G

08/17/2026

There’s a growing gap in the STR industry, and it’s widening fast.

On one side:
PMCs reacting to performance drops

On the other:
PMCs shaping demand before it shows up

The gap between them?
Revenue, margins, and long-term growth.

If you’re not actively planning demand—you’re competing at a disadvantage.

👉 Close the gap: Download the 2026 PMC strategy eBook https://bit.ly/4vsr6Co

08/13/2026

A guest added your property to their cart.

Then their dog needed out; their child started a surprise mural project in the hallway, and they were suddenly reminded that they were supposed to be at an appointment approximately two minutes ago.

Life happens.

That doesn't mean they stopped wanting to book your property.

Cart abandonment follow-up helps bring interested travelers back to where they left off, helping you recover bookings and create a smoother booking experience for guests.

Learn about other ways booking journeys break down and how to keep more guests moving toward a confirmed stay.

📖 Read the full blog here: https://bit.ly/3TM1Wkf

08/12/2026

🚨 Hot take: High-performing PMCs in 2026 don’t guess—they operate from a system.

They:
• Plan demand before it arrives
• Use real-time data to adjust strategy
• Treat direct bookings as a growth lever
• Scale without adding chaos

That’s what separates leaders from everyone else right now.

👉 Get the 6 key decisions driving PMC performance in our new eBook. https://bit.ly/4vsr6Co

08/06/2026

We’re on the trail to Streamline Summit 2026! 🧳

Set your business up for long-term growth. Stop by and chat with a Bluetent expert about how the right digital marketing strategy can attract more qualified traffic, convert more website visitors, and drive more direct bookings to maximize your marketing investment.

👉 Register today and join us at Streamline Summit 2026: https://bit.ly/3Udx8sM

If you're looking for fresh STR strategies, valuable connections, and new opportunities to grow, meet us in Orlando. We can't wait to see you there!

07/30/2026

Every couple of weeks, it seems like LinkedIn picks a new take on AEO.

First, AEO was killing SEO.
Then it was overhyped.

The reality? Travelers don’t care about which search optimizations we’re making. They care about finding the right vacation home.

And we have to acknowledge that some of those answers come from AI.

📈800M ChatGPT weekly active users
📈1.5B+ Google AI Overview users
📈AI referral traffic growing across the board

Brands that aren’t optimizing for AI visibility risk becoming less visible.

Here’s the important part:

AEO isn’t replacing SEO. The principles behind great SEO still apply to AEO. AEO strategy is an expansion of SEO.

The brands getting it right are publishing content that performs across traditional and AI-powered search.

That’s why our AEO strategy brushes hype aside and focuses on what’s important: helping you stay visible wherever travelers are searching.
Because visibility is the first step to driving bookings, no matter where the search starts.

Chat with an expert: https://bit.ly/3XMPpLv

07/29/2026

Booking behavior in STR isn’t just shifting, it’s splitting.

• Budget stays → shorter booking windows
• Premium homes → earlier bookings + higher conversion
• Direct channel performance → widening gap

Applying one strategy across your portfolio?
That’s now a risk

The smartest PMCs are segmenting early—and winning because of it.

👉 Learn how in the 2026 High-Performing PMCs eBook https://bit.ly/4vsr6Co

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