Shine Executive Coaching

Shine Executive Coaching 🚀CEO turned Coach
🌟For Franchisors, Founders, Biz Owners & Entrepreneurs
📈Scaling 6 to 7 Figures

07/31/2026

At some point, every founder reaches a moment where working harder just isn’t enough anymore. The business has grown, the opportunities are there, but somehow it still feels like everything comes back to you.

I’ve been there.

As we grew Just Between Friends, I realized that adding more locations wasn’t the biggest challenge. Learning how to build leaders, create capacity, and step out of the center of every decision was.

That’s the conversation we’re having in my upcoming workshop.

If you’re preparing for location #2, #5, or #50, I’ll share the lessons I learned while growing to more than 150 locations and the leadership shifts that helped us continue growing without everything depending on one person.

You’ll walk away with practical frameworks to identify what’s keeping your business dependent on you, clarify what only the founder should own, and prepare your business for sustainable multi-location growth.

📅 Monday, August 10
🕛 12:00–1:30 PM CT
💻 Live on Zoom
🎟️ Just $7

If you’re ready to build a business that can grow beyond you, I’d love to have you join us.

Comment WORKSHOP and I’ll send you the registration link.

07/29/2026

When founders tell me they’re ready to grow, they’re usually thinking about the next location.

I’m thinking about something else.

I’m thinking about the leader they’ll need to become.

Opening another location, awarding your first franchise, or licensing your concept is exciting.

But growth has a way of revealing the places where our business, and our leadership, need to evolve.

I know because I’ve been there.

As we grew Just Between Friends to more than 150 locations, I realized my job was no longer to solve every problem or make every decision. My role had to shift from leading individual locations to leading the organization.

If you’re preparing for your next stage of growth, I’d love to help you make that transition with confidence instead of learning every lesson the hard way.

That’s exactly why I created The #1 Multi-Location Growth Mistake Nobody Warns You About Workshop.

You’ll walk away knowing:
- How to identify the work only you should be doing as the founder and what needs to be delegated, systemized, or owned by someone else.
- Whether your business is truly prepared to scale, or if it’s still too dependent on you to support another location.
- The leadership shift required to move from being the founder who does everything to the CEO who builds a business that grows through people.

📅 Monday, August 10
🕛 12:00–1:30 PM CT
💻 Live on Zoom
🎟️ Just $7

If another location, franchising, licensing, or multi-campus expansion is on your horizon, I’d love for you to join me.

Comment WORKSHOP and I’ll send you the registration link!

Every founder dreams about opening the next location.What we don’t always think about is what happens after the doors op...
07/28/2026

Every founder dreams about opening the next location.

What we don’t always think about is what happens after the doors open.

Suddenly there are more people asking questions, more decisions to make, and more responsibility than ever before.

I’ve been there.

When we were growing Just Between Friends, I eventually realized that our biggest challenge wasn’t finding the next location. It was making sure the business could continue growing without every answer coming from me.

That realization changed the way I led.

If you’re building location #2, #5, or #50, I’d love to share what I learned along the way.

This workshop is designed to help founders build the leadership, systems, and confidence needed for sustainable multi-location growth.

You’ll walk away with practical frameworks to identify what’s keeping your business dependent on you, clarify what only the founder should own, and prepare your business for sustainable multi-location growth.

📅 Monday, August 10
🕛 12:00–1:30 PM CT
💻 Live on Zoom
🎟️ $7

Comment WORKSHOP to save your seat!

07/27/2026

Ever tried using Google Maps in the middle of Manhattan? 😅

One minute, you’re sure you’re headed in the right direction.

The next, you’re standing on the wrong corner because the buildings have completely confused your GPS.

Meanwhile, I had five people following me.

Did I accidentally take the long way a couple of times?

Maybe. 😂

Did I tell them?

Absolutely not.

It made me think about what it feels like to lead a growing business.

When you’re preparing to franchise, license your concept, or open additional locations, people are looking to you for direction.

Your team.
Your leaders.
Your franchisees or licensees.

And that can feel like a lot of pressure, especially when you’re still the person making every decision, solving every problem, and keeping everything moving.

The truth is, growth requires more than knowing where you want to go.

You need to know what only you should be leading, where your business is still too dependent on you, and whether the people in key seats are truly ready to carry the business forward without constant direction.

That’s exactly what we’ll work through in my live workshop, Multi-Location Growth.

You’ll walk away with practical frameworks to identify what’s keeping your business dependent on you, clarify what only the founder should own, and prepare your business for sustainable multi-location growth.

Your team needs a leader who is building the clarity, structure, and leadership foundation to help everyone move in the same direction.

The workshop is live, 90 minutes, and only $7.

If franchising, licensing, or opening another location is on your horizon, I’d love to have you join me.

Comment WORKSHOP for details!

07/23/2026

What kind of leader are you becoming?

I had the privilege of joining Joel Worthington on the Tell Me More podcast for a conversation about leadership, entrepreneurship, and the lessons that shaped me over the past 25+ years.

We talked about:
- Why humility is one of a leader’s greatest strengths
- Why clarity is one of the kindest gifts you can give your team
- The importance of defining, and living, your core values
- Building trust by taking responsibility
- What I learned growing Just Between Friends from a small consignment event into a national franchise system

One of my favorite takeaways from our conversation:
Clarity is kind. When people know what’s expected, they can succeed with confidence.

If you’re a founder, entrepreneur, or leader who wants to build a stronger culture and lead with greater intention, I think you’ll enjoy this conversation.

Thank you, Joel, for having me on the show!

Give it a listen and let me know your biggest takeaway in the comments!

A quick reminder, if leadership development is on your calendar this year, I’d love to invite you to join me at the Empo...
07/22/2026

A quick reminder, if leadership development is on your calendar this year, I’d love to invite you to join me at the Empowered to Lead Conference!

I’m honored to be speaking alongside an incredible lineup of leaders from business, government, ministry, and education for a day focused on growing our leadership and increasing our impact.

📅 Friday, August 28
🕘 9:00 AM – 2:00 PM
📍Tulsa, Oklahoma

Whether you’re leading a business, a team, a nonprofit, or simply investing in becoming a stronger leader, this conference is designed to equip you with practical insights you can put into action right away.

One of the greatest investments we can make is in becoming better leaders: for our teams, our organizations, and the people we serve.

I’d love to see you there! If you’re attending, let me know in the comments so I can be sure to say hello. 👋

Address

2224 W 111th Street South
Jenks, OK
74037

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