10/27/2025
Allison Legacy Car – Dustin Phillips Performance
⸻
Introduction
Dustin Phillips Performance (DPP) is a driver development program dedicated to cultivating the next generation of racing talent. Through professional training, competitive seat time, and strategic partnerships, DPP provides aspiring drivers with the tools, resources, and exposure needed to advance through the ranks of motorsports.
Our current project — the Allison Legacy Car Program — represents a crucial step in this development ladder. Competing in the Allison Legacy Series, our team offers an exciting platform for sponsors to engage with passionate motorsports fans and align with a brand built on performance, growth, and professionalism.
⸻
About the Allison Legacy Series
The Allison Legacy Series is a nationally recognized developmental racing series founded by the legendary Allison family. Designed as a stepping stone for young drivers, the series uses 3/4 scale NASCAR-style cars powered by Ford engines — offering affordable, competitive racing that emphasizes driver skill and discipline.
With events held across the Southeast and Midwest, the series attracts loyal fans, families, and industry professionals — creating an ideal environment for sponsor visibility and engagement.
⸻
About Dustin Phillips Performance
Founded by racer Dustin Phillips, DPP focuses on:
• Driver Development: Coaching, simulation, physical conditioning, and race craft training.
• Marketing and Media Training: Teaching young drivers how to represent sponsors and build personal brands.
• Technical Support: Providing race car setup, maintenance, and data analysis expertise.
The DPP Allison Legacy Car is both a competitive race entry and a developmental platform, combining on-track success with off-track professionalism.
⸻
Sponsorship Opportunities
We offer multiple partnership levels to fit your marketing goals and budget:
1. Title Sponsor – “Presented by” Partner
• Full primary branding on the car, team uniforms, trailer, and pit equipment.
• Prominent logo placement in all media content, press releases, and appearances.
• Social media and promotional video integrations.
• Hospitality opportunities at select race events.
• Meet-and-greet sessions with drivers and team.
Investment: Custom package available upon discussion.
⸻
2. Associate Sponsor
• Secondary logo placement on car, driver suit, and team apparel.
• Mentions in team social media posts, videos, and race recaps.
• Inclusion in sponsor highlight videos and photos.
• Opportunities for joint giveaways and marketing campaigns.
Investment: $2,000–$5,000 per season (customizable).
⸻
3. Supporting Sponsor
• Logo on car and inclusion on website and social media pages.
• Tagging in race weekend posts.
• Access to team imagery and content for sponsor use.
Investment: $500–$1,500 per season.
⸻
Marketing & Exposure
DPP promotes sponsors through a multi-platform marketing approach:
• Social Media Reach: Consistent coverage across Facebook, Instagram, TikTok, and YouTube.
• Event Visibility: Branding exposure at regional tracks, fan events, and industry shows.
• Community Engagement: Appearances at local schools, car shows, and community events.
• Digital Media: Race recaps, highlight videos, and sponsor shoutouts shared online.
Your brand will be featured in every aspect of our program — both on and off the track.
⸻
Why Partner with DPP?
• Align with a professional, growing driver development brand.
• Reach a targeted motorsports audience that values loyalty and brand recognition.
• Support the future of racing by investing in the next generation of drivers.
• Receive authentic, high-visibility promotion in an energetic and positive environment.
⸻
Next Steps
We would love to discuss how we can tailor a sponsorship package that meets your marketing goals and fits within your budget.
📞 Contact:
Dustin Phillips
Dustin Phillips Performance
📧 dustinphillipsperformance,com
📱 (910)-574-9815
🌐 https://www.facebook.com/share/16y66BZASj/?mibextid=wwXIfr
⸻
Join us on the track — and drive the next generation forward.
Kart Racing/Allison Legacy Driver Development
