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04/11/2026

With just ten days to go until Swimming Skills Day, Ahmad is back in the pool at Filborna Arena in Helsingborg – this time with four-time Olympian Ida Marko-Varga.

The focus? Feeling comfortable in the water, finding balance and learning how to stay calm when things get difficult.

On 14 November, Ahmad will attempt to swim 200 metres. Will he make it?

A special day for Team BEWI in Trondheim. Today, we had the privilege of visiting the Kavli Institute for Systems Neuros...
28/10/2026

A special day for Team BEWI in Trondheim.

Today, we had the privilege of visiting the Kavli Institute for Systems Neuroscience, where we met and interviewed Nobel Prize laureates May-Britt Moser and Edvard Moser.

Together, they received the 2014 Nobel Prize in Physiology or Medicine for their groundbreaking discoveries of the brain’s internal navigation system. Their research continues to help us understand how the brain works, how we navigate and how memories are formed.

A big thank you to Rita Elmkvist Nilsen, Head of Communications at the Institute, for showing us around and giving us a fascinating insight into their work.

So, why was Team BEWI there?

We’re preparing something special together with The Kavli Foundation, bringing together physical activity, wellbeing and the importance of brain health through our For a Reason initiatives.

This is just the beginning. More to come!

The Kavli Foundation

22/10/2026

200 metres. A distance that could save your life.

For many of us, swimming is something we take for granted. But for others, feeling safe in the water is far from a given. Through Swim for a Reason, Team BEWI wants to change that. Our mission is simple: to inspire and encourage more people to learn to swim, build confidence in the water and ultimately achieve the ability to swim 200 metres.

For Ahmad, that journey is already under way. Having never learnt to swim, he’s now taking on a challenge that means much more than reaching the other side of the pool.

Together with Helsingborgs Simsällskap at Filborna Arena, we’ll celebrate the importance of swimming skills and water safety. And for Ahmad, it’s the big day – when he’ll attempt to swim 200 metres!

Join us in Helsingborg on 14 November and be part of something that truly matters.

In Team BEWI we Run for a reason and we Swim for a reason. Some of us even SwimRun for a reason.A couple of weeks ago Ch...
16/10/2026

In Team BEWI we Run for a reason and we Swim for a reason. Some of us even SwimRun for a reason.

A couple of weeks ago Charlotte took on the challenge to compete in Koster Swimrun. The reason?

(1) Going out of my comfort zone!
Battling 20k run in rocky terrain, and stormy weather, combined with 5k swim in rough sea.
(2) Compete in teams of two - where the team is only as strong as its weakest link (= me 😅)
(3) Experiencing the raw nature of the archipelago of the Swedish Koster islande.

Swimrun is multi-stage endurance sport where participants continuously alternate between trail running and open-water swimming across natural outdoor terrain.

Kosterswimrun Charlotte Knudsen

Being able to swim is something many of us take for granted. But for others, it’s a skill they’ve never had the opportun...
15/10/2026

Being able to swim is something many of us take for granted. But for others, it’s a skill they’ve never had the opportunity to learn.

On 14 November, Team BEWI is joining forces with Helsingborgs Simsällskap to celebrate Simkunnighetens dag (Swim Safety Day) at Filborna Arena in Helsingborg!

As part of our Swim for a Reason initiative, we’re inviting you to take on the 200-metre swimming challenge, earn your swimming badge and help us raise awareness of the importance of swimming skills and water safety.

Filborna Arena, Helsingborg
Saturday 14 November 2026
10:00–13:00

Whether you’re taking on the challenge yourself or simply want to come along and support, we’d love to see you there!

 
Helsingborgs Simsällskap

09/10/2026

When Ahmad was a teenager, he jumped into the sea without knowing how to swim. He panicked, almost drowned and was saved by his friends. Since then, being close to water has been difficult.

But now he is ready to change that. Together with Lasse – and with four-time Olympian Ida Marko-Varga helping to coach them – Ahmad has taken his first steps towards feeling safe in the water. No pressure. No rushing. Just starting from the beginning, building confidence and taking one step at a time.

This is what Swim for a Reason is about.

Helping each other take on challenges we might not manage alone. And for Ahmad, the journey towards 200 metres has officially begun.

01/10/2026

Not everyone gets the opportunity to learn how to swim. Ahmad never did.

Now, that journey begins. With Lasse by his side, Ahmad has taken his first steps in the water – with one simple goal ahead: 200 metres.

Swim for a Reason is about more than swimming. It is about trying something new, supporting each other and taking on a challenge together.

We will follow Ahmad along the way – from his very first lesson to, hopefully, those 200 metres.

And we hope his journey inspires others to get involved too.

One goal. 200 metres. Let’s do this together.

A strong session, a cold finish – and a great way to spend time together. Colleagues from Volker Gruppe in Belfast got t...
22/09/2026

A strong session, a cold finish – and a great way to spend time together. 

Colleagues from Volker Gruppe in Belfast got together for a circuit training session, combining strength, movement and plenty of energy.

And the recovery? A well-earned sauna followed by a dip in the sea.

A great example of what Team BEWI is all about – moving together, sharing experiences and building stronger teams beyond the workplace.

Meet Ida Marko-Varga – one of our Team BEWI ambassadors.Ida’s life has been shaped by elite sport, swimming, coaching an...
18/09/2026

Meet Ida Marko-Varga – one of our Team BEWI ambassadors.

Ida’s life has been shaped by elite sport, swimming, coaching and performance. Today, she works with young athletes, mental training and development – while also taking the next step in her own journey through the Management Diploma for Athletes at the Stockholm School of Economics.

For Ida, performance is about more than results. It is about setting goals, dealing with setbacks, staying curious, looking after both body and mind – and continuing to develop, even when the next step is not obvious.

That mindset is a big part of what Team BEWI is all about.

As a Team BEWI ambassador, Ida will share more from her journey – from training and coaching to personal development, new challenges and life beyond elite sport.

We are very happy to have her with us. Welcome to Team BEWI, Ida! 

Yesterday, Martin made it to the top of Kebnekaise. But this story isn’t really about reaching the top of a mountain. It...
13/09/2026

Yesterday, Martin made it to the top of Kebnekaise.

But this story isn’t really about reaching the top of a mountain. It’s about the journey there.

For Martin, that journey has been about making health a bigger part of everyday life. Training regularly. Moving more. Eating better. Setting goals – and putting in the work.

Kebnekaise was one of those goals. Yesterday, he stood at the top.

And that is what Team BEWI is about.

Your mountain doesn’t have to be Kebnekaise. It can be getting back to the gym, taking a walk, changing a habit or simply moving a little more.

We all have different mountains to climb.

The important thing is to start – and hopefully inspire someone else along the way.

Congratulations, Martin. One mountain at a time.

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