31/08/2026
Women’s football doesn’t need permission to grow — it needs the right structure to thrive. 🆗
At 2026, Mark Coonen, Technical Adviser at Hera United, brought a bold perspective to the Her Next Move ♀ Lab workshop in Sky West.
As part of Breaking the System, he presented an alternative vision for the women’s game: building a club where women’s football is not an addition to an existing structure, but the main product from day one.
As the first women’s-only professional football club in the Netherlands 🇳🇱, Hera United challenges traditional models and raises an important question for the future of the sport: what can become when it is built entirely on its own terms?
💬 “Don’t wait for change. Make it.”
A thought-provoking session on independence, investment and building sustainable structures for the next era of women’s football.