Big Smart Reels

Big Smart Reels Manufactured in Australia

Superior Electric Fishing Systems
BSR Warlord series of reels takes strength, brains, and refinement to an entirely new level, truly raising the bar in what you should expect from a premium electric fishing reel.

Locked & Loaded
24/04/2026

Locked & Loaded

Bring on the weekend! Ben got his first taste of deep dropping last week with a solid blue eye on drop #1. Anyone else ...
24/04/2026

Bring on the weekend! Ben got his first taste of deep dropping last week with a solid blue eye on drop #1.
Anyone else heading out this weekend?

BSR dealer & user Peter from Florless Rods & friends had a cracking trip off Fraiser this week! Check out the colour on ...
18/04/2026

BSR dealer & user Peter from Florless Rods & friends had a cracking trip off Fraiser this week! Check out the colour on those flame tail!

Reckon bananas are bad luck? Mike from Florida doesn’t!Featuring oversized drives, fight mode & an induction air cooled ...
10/04/2026

Reckon bananas are bad luck? Mike from Florida doesn’t!
Featuring oversized drives, fight mode & an induction air cooled hexadic drag system, the Warlord 115H is ready for it all. Bananas be damned⚓️

Leigh & crew had an epic weekend out of Tasmania with XO trumpeter & blue eye on the take! Warlord 115H doing the damage...
23/03/2026

Leigh & crew had an epic weekend out of Tasmania with XO trumpeter & blue eye on the take! Warlord 115H doing the damage and in the words of the crew ‘these reels are f’ ’n awesome’⚓️

Last Warlord 115H heading out for the week! This unit will soon be terrorising broadbill off southern NSW. Have a fantas...
20/03/2026

Last Warlord 115H heading out for the week!
This unit will soon be terrorising broadbill off southern NSW. Have a fantastic weekend everyone⚓️

11/03/2026

Thank you for your feedback & confidence Nick!
From pulling weighted dredges to deep dropping for broadbill, the Warlord 115 does it all ⚓️

BSR are proud to be a major sponsor of this years Merimbula Big Game March Marlin Comp! This comp is open for the entire...
08/03/2026

BSR are proud to be a major sponsor of this years Merimbula Big Game March Marlin Comp!
This comp is open for the entire month of March, check link in comments for more info⚓️

04/03/2026

Another WL115H heading out to terrorise monsters off Bermagui! Enjoy your new Warlord Wes⚓️

Yeah buddy! Peter Flor stacking meat thats what its all about! If you are after a Warlord & custom deep drop or swordfis...
20/02/2026

Yeah buddy! Peter Flor stacking meat thats what its all about! If you are after a Warlord & custom deep drop or swordfish rod combo made just for you, contact Florless Rods.

18/02/2026

The new standard in heavy duty electric fishing reels. Built like a tank, fast as hell, perfect ergonomics & ease of use. There is nothing like a Warlord⚓️

Address

2/16 Malibu Circuit
Melbourne, VIC
3201

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