19/09/2026
This is the moment where most salespeople get uncomfortable. They don't want to seem too intense. They don't want to pry. They don't want to make the prospect feel bad.
So they skip the question and the deal quietly dies later without anyone knowing why.
In this video, I break down how to ask about cost without it feeling like a pressure tactic, and why avoiding it isn't actually being polite, it's leaving your prospect stuck.
🎓 Learn the full process inside the Revenue Engine Masterclass: https://link.exceleratesales.com/sp/a07084780c8