06/19/2026
TOMORROW IS CUSTOMER APPRECIATION DAY!!!🗣🔥
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Our LARGEST in-person & online sale of the year!!
Event Highlights
-Limited edition St. Croix & VII Reels CAD Combos
-HUGE savings on retired rods & B-Stock
-Learn to Cast- BassmastHer's Maggie Carsello
-Free line winding by UW-Madison FIshing team.
-Design your own St. Croix hat (Made on site)
-Engineering Tent - See how rods & reels are tested & made
- Kids Activities
-Deals from vendors
- FREE BRATS & HOTDOGS FROM JOHNSONVILLE
PRO STAFF SEMINARS
9:00AM-10:00AM Jason Halfen
"Three essential tools for finding & catching more fish"
10:00AM-11:00AM Brian Brosdahl
" Finding & catching walleyes, summer dog days"
11:00AM-Noon Taylor Flannery
"Efficiency on the water when chasing muskies"
Noon-1:30PM Jimmy Lindner & Jeremy Smith
" Finesse Factor Bass & More"