Rocknus

09/20/2026

The RETAIL STORE turns 9 TODAY! Yes, the business officially started in 2007, almost 20 years ago, but today marks 9 years for the brick & mortar shop in Haverhill. Happy 9th, Rocknus!

09/19/2026

IMPORTANT NOTICE! CLOSING FOR VACATION! Rocknus will be closed from September 24th through October 8th. This means ALL activities will cease operations. The shop will be closed. The online store will be paused and the bait shed will run until empty. No packages should be mailed to the shop. No transfers will be done during this time. This is a well-deserved, much-needed, "radio silent" vacation. Thank you for understanding and see you after!

09/16/2026

More defense spray than you can shake a stick at! Only at Rocknus! No license required!

08/18/2026

ASK DUKE! He's One Smart Puppy! Duke can answer most questions about Rocknus. If ever he doesn't have an answer, which is rare, he can take down your info and pass it on to the humans so someone can call you back. Duke can be found on the website, in the retail shop and now even answering the phones! Say WHAT?!?!?

08/14/2026

Question Of The Day: Do you have shiners in stock today?
Answer: YES! Inside and in the 24-hour Bait Shed!

08/08/2026

If you’ve been to the shop, you’ve probably met Duke. Now you can ASK DUKE anything about Rocknus or the products and services offered by Rocknus. Want to know if your favorite lure is in stock? ASK DUKE! Care to know how to properly put a rubber worm onto a jig head? ASK DUKE! Can’t find an item in your desired size, shape or color, or just can’t find it at all on the site? ASK DUKE! He can help you. He can guide you. He’s one smart puppy!

If you ever want to ASK DUKE something, he’s always right there, sitting in the lower, right corner of the website like a loyal friend.

If you’ve been to the shop, you’ve probably met Duke. Now you can ASK DUKE anything about Rocknus or the products and services offered by Rocknus. Want to know if your favorite lure is in stock? ASK DUKE! Care to know how to properly put a rubber worm onto a jig head? ASK DUKE! Can’t … Conti...

07/16/2026

TIGHT LINES!

Fresh-Frozen 9-Inch Pogies (2-Pack) In-Store pickup only. The Ultimate Big-Game Striped Bass Bait When the massive “cow” stripers make their run up the coast and push into our local est…

07/01/2026

INDEPENDANCE! That's what this month is about and that's why I have removed the lock and passcode requirement for the 24-hour bait shed. Now EVERYONE, member or not, can use the 24-hour bait shed. Get your live shiners, night crawlers, dillies, trout worms, meal worms, or try some frozen surf clams, mackerel, squid or green crabs. All available in the 24-hour bait shed at Rocknus.

06/11/2026

06/11/2026

STRIPER BAIT! We have surf clams, Seaworms, mackerel, green crabs, squid (2 kinds) and more! Custom “Striper Slayer” lures too! 3.5 oz for long shore casts!