Cole Williams Racing

06/08/2026

TODAY IS KB DAY AT VELOCITA! 🏁

In honor of Kyle Busch, 10% of ALL sales TODAY, June 8th, will be donated to The Samantha & Kyle Busch Bundle of Joy Fund! 𝗬𝗼𝘂 𝗺𝗮𝘆 𝗮𝗹𝘀𝗼 𝘂𝘀𝗲 𝗺𝘆 𝗰𝗼𝗱𝗲 𝗳𝗼𝗿 𝗮 𝗮𝗱𝗱𝗶𝘁𝗶𝗼𝗻𝗮𝗹 𝟭𝟬% 𝗼𝗳𝗳 𝘆𝗼𝘂𝗿 𝗽𝘂𝗿𝗰𝗵𝗮𝘀𝗲: 𝗖𝗪𝗜𝗟𝗟𝗜𝗔𝗠𝗦𝟭𝟬.
REMEMBERING #8.
Velocita-USA


Shop now! ➡️ Velocita-USA.com

Velocita is a premium manufacturer of racing of fire suits, gloves, shoes, apparel & more! We make the items that will not only protect you, but look great, last long and are affordable. We have built our business in the pits and on the track. Racer owned and operated, we understand fit, function an...

05/25/2026

I joined my Dad this Memorial Day at several events to honor our fallen. He spoke of losing his best friend, Captain Brad "PIG" Kelly, in an F18 crash. My Dad and I wore the squadron colors in honor of Capt Kelly.
Never Forget!

05/18/2026

Closeout on helmets!
Velocita-USA

04/29/2026

Velocita is a premium manufacturer of racing of fire suits, gloves, shoes, apparel & more! We make the items that will not only protect you, but look great, last long and are affordable. We have built our business in the pits and on the track. Racer owned and operated, we understand fit, function an...

04/26/2026

Junior Prom.

04/07/2026

Limited quantities on these 🔥 lids!
Use my code for 10% off: CWILLIAMS10.

🏁LIMITED EDITION🏁

Check out the all-new Velocita Drive Fast, Take Chances Performance Rope Hat! Available now, but in VERY Limited Quantities!

Shop online today! ➡️ https://velocita-usa.com/collections/velocita-hats/products/drive-fast-take-chances-script-black-hat-with-white-rope-performance-limited-edition

04/07/2026

Climbing the wall to just miss wrecking my new ride. 😳 And check out the rad Zamp helmet from Velocita-USA!

🏁 Stoked BBQ, Prestige Powder, Inc., BH43 BBQ Sauces & Smoke #78 machine was thumping until it started to overheat, so we safely pulled off. Great test weekend before Opening Day of the season this Saturday! 🏁

Thank you Clyde Martin Memorial Speedway. Always a great time!

03/30/2026

Here's some super savings! Use my code 𝗖𝗪𝗜𝗟𝗟𝗜𝗔𝗠𝗦𝟭𝟬 to get another 10% off this sales price. That's right! A retro-style jacket for $90!

🚨BIG SAVINGS!🚨

Check out the Velocita VR5 Retro Jacket! Same lightweight material and SFI rating as our VR5 in a simple jacket for a great price! 🏁

On sale NOW for just $99! Order yours TODAY! ➡️ https://velocita-usa.com/products/retro-vr5-jacket?variant=43808837861619

03/02/2026

𝘾𝙤𝙢𝙚 𝙜𝙚𝙩 𝙮𝙤𝙪𝙧 𝙣𝙚𝙬 𝙝𝙖𝙩 𝙖𝙩 𝘽𝙤𝙤𝙩 𝘽𝙖𝙧𝙣!

I'm now shaping hats at Boot Barn! Get your new Boot Barn hat, and I'll help make your one of a kind lid. Fitted, shaped or cut down to the right brim size - you decide. Or bring in your old Boot Barn hat, and let's see if we can get it back in shape.

Thanks for the opportunity, Boot Barn!

03/01/2026

𝗘𝗹 𝗧𝗼𝗿𝗼 𝗜𝗜𝗜 𝗶𝘀 𝗵𝗼𝗺𝗲!!
New ride from bumper to bumper.
Motor completely rebuilt.
Three weeks to season opener!
Thank you Andrew Locuson and Chris for the build.
Thank you F & W Grafix for the new amazing wrap! The lines are tight.
Thank you RTS Chassis for the new amazing chassis and body. It is fire! 🔥
Thank you Prestige Powder, Inc. for the beautiful powdercoat of chassis and wings!
Stoked BBQ #78 machine about to cook.
BH43 BBQ Sauces & Smoke bringing the heat.
Velocita-USA