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Factor Bikes was conceived from a commitment to innovation, speed and performance through advanced engineering..Born In Britain

18/09/2026

The launch of the ELARA completes the Factor gravel range as much as it complements the attributes of the other two members of the lineup, the SARANA and the ALUTO. Consisting of three specialist race platforms, the ELARA has been designed for Race Speed, ALUTO for Race Balance, and SARANA for Race Endurance. Each exists to answer a different performance question as gravel racing has evolved into increasingly specialised forms of competition.

Learn more about each bike and which is best suited to your gravel needs by clicking the link in our bio to the article where we have decoded our gravel bike range.

18/06/2026

The OSTRO VAM is the beating heart of the Factor road range. The bike that sets all the standards. It’s the synergy of aerodynamics, lightness, stiffness, and control. Designed by cyclists, scientifically developed, and manufactured in our own factory, the OSTRO VAM sets the standard for the ultimate modern racing bike thanks to state-of-the-art design and engineering.

With wins over the years as varied as Tour de France stages at the top of the Puy de Dôme and over the cobbles of Roubaix, to the most recent Modern Adventure success in Wallonie, the Factor OSTRO VAM has consistently proved itself capable of tackling any type of terrain.

04/06/2026

What else is there to say about this year’s Unbound? It was brutal. It was epic. It was insane. It was why we love gravel racing. To see athletes push themselves to the limit, and then push a little more, is always awe-inspiring. Sometimes we wish they would be a little easier on themselves. But then again, we know these are the types of days that take on a second life in cycling lore.

Factor Tech Manager, Cole Weldon, acted as a member of the support crew for Factor Racing at Unbound 200. Though perhaps he and his fellow crew members didn’t suffer quite as much on that gruelling day as the athletes racing, his story goes deep into what makes this sport so exceptional. Click the link in our bio to read Cole’s remarkable account.

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01/05/2026

TRAKA 560. Unbound XL. Transcordilleras. Atlas Mountain Race. Just a few of the types of events that the new Factor SARANA has been designed to tackle. Engineered to redefine speed, control, and efficiency over the longest distances and across the most demanding mixed terrain, the SARANA is built for riders pushing the limits of modern gravel racing.

When the days bleed into night and the ride still goes on, that’s when the SARANA will come into its own. Stay fast. Keep control. Even when you’ve lost all sense of proportion and the only thing that matters is the rhythm of the turning pedals.

11/04/2026

Seriously playful. That’s what the Factor MONZA VEXX Edition is. Designed for serious cycling in a playful way. Whether you are focused on tackling the cobbles of Roubaix or training to earn a few more local KOMs with coffee stops in between, the MONZA VEXX Edition offers WorldTour performance with Tuesday night crit durability.

Raced at Paris-Roubaix on Sunday. Used to train for the Ardennes on Monday.

The unmistakeable graphic design by the renowned Belgian artist, the Factor MONZA VEXX Edition will be available for a very limited time to order.

09/04/2026

Even for veterans of the event, the moments before the start of Paris-Roubaix are a mix of anticipation and trepidation. Those feelings are compounded for first-timers like the riders from Modern Adventure Pro Cycling. Fortunately, the group of young athletes have an experienced management team behind them, and can feel confident that they have the best equipment for the job.

Racing aboard the Factor MONZA with Black Inc FIFTY EIGHT wheels, the Modern Adventure riders have the perfect combination to offer elite aerodynamic performance on the exposed tarmac stretches in addition to the required durability and compliance for the storied cobbled sections. Every rider knows, to have any hope of winning the race, you first have to have the materials that will allow you to finish it.

Read more at the link in our bio.

03/03/2026

Though we’re not even through February, the 2026 season is in full swing, and the Factor OSTRO VAM has featured at the front end of many of the biggest races so far. ’s took the OSTRO VAM’s first victory of the season at the Santos Tour Down Under - Women’s One Day Race in January.

And the riders from , most notably .debod, , and , continue to impress with top performances at the AlUla Tour, UAE Tour, and Vuelta a Andalucia against some of the strongest cyclists in the WorldTour.

These top results have been taken in a wide range of conditions and terrains, proving once again the versatility and overall capability of the OSTRO VAM.

Available now in stunning new colour options, it’s a bike to make every ride faster.

28/01/2026

For anyone suffering through the bitterly cold Northern Hemisphere winter, the start of the racing season in warmer climes is a welcomed escape. This week, the Factor-sponsored Modern Adventure Pro Cycling team has begun its first event at the hotly contested in Saudi Arabia racing aboard the Factor OSTRO VAM.

The OSTRO VAM, with its advanced aerodynamics, low weight and exceptional handling will help the Modern Adventure riders surf the pack and search for their opportunities.

Click the link in the bio to read more about our newest partnership with the ambitious American team.

17/06/2025

With intelligent gear ranges and improved ergonomics, the new SRAM Force represents the perfect pairing for the fast, practical Factor MONZA. Advanced engineering, elite performance.

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Paphos
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Opening Hours

Monday	09:00 - 18:30
Tuesday	09:00 - 18:30
Wednesday	09:00 - 14:00
Thursday	09:00 - 18:30
Friday	09:00 - 18:30
Saturday	09:00 - 14:00

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http://www.factorbikes.com/

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