03/06/2026
Seven things nobody teaches about promotions⬇️
1. Your work must connect to company strategy, not just your team’s output.
Your manager cares about team goals. The people making promotion decisions care about company priorities.
If you can’t connect your work to what leadership is focused on, you’re invisible above your manager’s level. Start using the language from your company’s town halls and connect your work to it.
2. Your wins must be named out loud, by you.
Your manager’s memory of your contributions is shorter than you think. Document what you did, what it impacted, and say it in meetings and 1:1s.
Visibility is not bragging.
3. The people promoting you must be able to describe your impact in one sentence.
If they can’t articulate what you do and why it matters, they can’t advocate for you when you’re not in the room.
Give them the sentence yourself.
4. You need advocates in rooms you’re not in, not just a supportive manager.
Your manager’s support gets you to the conversation. Advocates above and across the org get you the decision. Build those relationships before you need them.
5. Timing matters more than merit.
Most organisations have fixed windows for promotion decisions. If you ask outside that cycle, even a strong case gets deferred.
Know the calendar and build your case before the window opens.
6. Ask before you feel ready.
Waiting until you’re fully qualified is the reason you’re still waiting. The ask itself signals you’re ready.
7. Your manager’s approval is necessary. It is not sufficient. They can champion you but they can’t unilaterally promote you.
You need the broader table to know your name and trust your capability.
The advice we were given, work hard, stay humble, your results will speak for themselves, was never designed to get women of colour to the top. It was designed to keep us useful.
I spent years being the most relied-upon person in the room. Great feedback. Same title. I had to unlearn everything and relearn how the game actually works.
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