South Industries

South Industries Carbon fibre bicycle rims and components. Designed and manufactured in Cape Town, South Africa. Our products are wholly designed and manufactured by us in house.

Our constant search for that next perfect ride, be it on a bicycle or in life has lead us to this next adventure. With a common love for riding our bikes and a diverse engineering background, we set about designing and manufacturing composite bicycle components.

Each wheelset we manufacture and build follows the same meticulous steps towards its final destination, the roads and tr...
05/09/2025

Each wheelset we manufacture and build follows the same meticulous steps towards its final destination, the roads and trails of the owner. Everything perfect. This is

Quietly going about making the best possible product we can make. One rim at a time.
01/09/2025

Quietly going about making the best possible product we can make. One rim at a time.

In the end, it’s the people. The ones who handle every step in our handmade process for you. Without the people, there i...
31/12/2024

In the end, it’s the people. The ones who handle every step in our handmade process for you. Without the people, there is no product. A big thank you to every person who made this year what it was. Let’s go 2025!

As the year rolls to a close, we’re readying to down tools for a few weeks and fit in some perfect rides of our own. Fin...
05/12/2024

As the year rolls to a close, we’re readying to down tools for a few weeks and fit in some perfect rides of our own. Final orders will be shipped 12 December and the factory is closed from 20 December 2024 until 13 January 2025.

Another big year and a big thank you from our entire team to you for your continued support. We hope to see you out on the road and trails in this time.

Two months left of 2024. Where does the time go? This year, we’ve released new products, opened new territories & been e...
31/10/2024

Two months left of 2024. Where does the time go? This year, we’ve released new products, opened new territories & been extremely fortunate to be able to keep producing some of the best carbon rims on the planet. 5/6 complete. We’re ready to close off 2024 with a bang.

Gravel is in a constant state of change and recently we’ve seen the size of tyres for racing blow out to MTB widths and ...
20/09/2024

Gravel is in a constant state of change and recently we’ve seen the size of tyres for racing blow out to MTB widths and rims are widening out to accommodate. These photos are a couple years old, showing our XC rims on a drop bar 29er build as well as our GX rims on a ‘standard’ gravel build.
Touring bikes have long benefitted from wider tyres and now we are seeing them come to racing as well.
Is our XC rim, with its proven 28mm inner width, 370g weight and legendary reliability the perfect rim for gravel tyres from 45mm and up?

As tyres sizes are growing so is our belief that this is true.

The art of building wheels. Part mystery, part science.  lacing up a set of END29 rims onto  hubs for another world clas...
01/08/2024

The art of building wheels. Part mystery, part science. lacing up a set of END29 rims onto hubs for another world class build.

The year feels like it is going by in a blur some days. The factory is busy, emails pile up and riding feels like a dist...
23/07/2024

The year feels like it is going by in a blur some days. The factory is busy, emails pile up and riding feels like a distant memory. Then somehow, a gap in the schedule appears and the next perfect ride manifests itself out of nowhere.
The route works out perfectly and there’s an ice cold beer waiting in the fridge that you sink as the last rays of the day fall over the horizon.
You wake up wondering if it was a dream but the dull ache on your legs confirms that indeed, it happened. You get up, and head back to another busy day in the factory, where is our thing.

Heading into a new week like  at  (a little sideways but always with eyes on the prize).
24/06/2024

Heading into a new week like at (a little sideways but always with eyes on the prize).

Sometimes you get to work with your idols. Here at South we’ve been fans of  since forever and recently we’ve had the ch...
21/06/2024

Sometimes you get to work with your idols. Here at South we’ve been fans of since forever and recently we’ve had the chance to have them ride a set of our XC rims on the ‘Show Pony’ prototype hardtail they are resting. is putting them through their paces at .trail in a minute and we’re excited to see the two brand together.

One, two, three and into the weekend.  on the tools and getting this premium set ready to fly.
17/05/2024

One, two, three and into the weekend. on the tools and getting this premium set ready to fly.

Factory Still Life is something that we sometimes take for granted as it’s just part of our ‘normal’ but in reality this...
07/05/2024

Factory Still Life is something that we sometimes take for granted as it’s just part of our ‘normal’ but in reality this is something most riders of carbon wheels will never see. Every step considered. Each product hand made. Each one, made to the highest standards.

This is our ‘normal’.

Address

4 Cabernet Street
Kuils River
7580

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