Project Pure Fishing Tackle

Project Pure Fishing Tackle fishing tackle company in South Africa.

22/01/2026

Sorting out the Go Fish Africa boys with a proper rebuild💪🏽. Just because these rods work hard, doesn't mean they can't be pretty!. Time for this one to go catch some Beeeeg ones.🎣

Duvan Fishing Charters
GO FISH Africa
Thanks for the support. I appreciate it 🙏🏻

09/12/2025
As some of you have seen I've build this rod for another rod builder. Mr Johan Barnard from Xtreme Fishing in george was...
09/12/2025

As some of you have seen I've build this rod for another rod builder. Mr Johan Barnard from Xtreme Fishing in george was kind enough to send me one of his personal rods to build for him. He asked what I can do paint wise, and he gave me the most difficult and expensive request to date. But I must say it looks mighty fine, SiC Fuji guides, heatshrink grip and fuji reelseat. Not every day you hear that a rod builder builds a rod for another rod builder😄, but I do appreciate him entrusting me with one of his babies.

I do also help him out with building some of his rods that clients send him, mainly those that needs to be painted, he's really busy nowadays with the two shops and can't get to it all, which I understand. I just appreciate his support for my business and trusting me to build some of his rods💪🏽. At the end of the day we share a common goal and that is to build the best quality rods that we possibly can. And I hope we can still do that for many years to come🎣

15/11/2025
One of the prettiest rods I've built to date. Not many rods that leave my shop makes me sad to see them leave, but this ...
15/11/2025

One of the prettiest rods I've built to date. Not many rods that leave my shop makes me sad to see them leave, but this one is indeed one of them. Was a pleasure to bring new life into this Horizon. With new paint, grip, a few new guides and the custom Horizon sticker this rod came out absolutely beautiful.

Feel free to contact me for all your custom rod needs.

JJ Steyn
074 511 6446
Danabay

Finished building this beautiful 15ft connoisseur today. New jet black paint and K-series guides. Also added a new winch...
27/10/2025

Finished building this beautiful 15ft connoisseur today. New jet black paint and K-series guides. Also added a new winch, bionic finger and corded heat shrink for durability and longevity. Chartreuse/lime cotton just was the cherry on the cake. Came out as one of my top 5 favorite builds to date.

Sorry for being so absent from social media the last while. Just been extremely busy with builds and repairs. Blessed to say the least!. Thanks for all the support I always get from all my customers. I truly appreciate it!.

Some exiting custom builds coming in the next 3 weeks. Two of them are a custom pearlescent white Horizon, and a full out berkley venom with SIC guides and a paint job that costs more than some rods!. And it also belongs to someone you might know.😉

As always feel free to contact me with all your rod needs.

JJ Steyn 074 511 6446
Danabay

Very nice guides upgrade on these beastmasters.💪🏽 If you want reliable guides on your boat rods these would be the ones....
09/09/2025

Very nice guides upgrade on these beastmasters.💪🏽 If you want reliable guides on your boat rods these would be the ones. Though as nails!. Will damage your boat before it does anything to your guides😂. And they look beautiful!

Fuji Alconite K-series guide upgrade on the beautiful blood python. With burnt orange metallic tread. Looks amazing!
02/07/2025

Fuji Alconite K-series guide upgrade on the beautiful blood python. With burnt orange metallic tread. Looks amazing!

01/07/2025
Very pretty 14ft 3-5oz done this week. Grey paint with purple pearlescent flake, a new experimental purple to black fade...
24/06/2025

Very pretty 14ft 3-5oz done this week. Grey paint with purple pearlescent flake, a new experimental purple to black fade grip, Fuji Alconite K-series guides, Fuji reelseat and gunmetal with metallic purple binding. Then did some art on it with purple leaf and added the Project Pure badge.

One of my favorite builds!.

Feel free to contact me regarding your fishing rod needs. I work on any rods and no idea is to far fetched.

JJ Steyn
074 511 6446
Danabay
Project Pure Fishing Tackle

15/05/2025

We have a huge special for this weekend!!! Only for Friday till Sunday!!

The Hake and Cob is coming out and the weather is looking excellent for this weekend!!

All bait and tackle is included!

Make your booking today at 0662356629

Limited spaces!!

Address

Hartenbos

Telephone

+27745116446

Website

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