Mayday Fishing

Mayday Fishing Hand-crafted fishing lures and apparel. Made on the Southern tip of Africa.

Not all lures are born equal, and if it doesn’t make the cut it goes in the box. We learnt something from every single o...
03/06/2026

Not all lures are born equal, and if it doesn’t make the cut it goes in the box. We learnt something from every single one of these lures - that’s how R&D works. In the mix are some of our earliest creations, experimental designs from way back when and material tests that had to fail for us to get to where we are today - making lures proven in the toughest conditions against the meanest fish out there.

Luremaker, , finds zen in his happy place…

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27/05/2026

• CRAFTED • When we say our lures are “handcrafted” we mean it, and we wouldn’t have it any other way…

As much as we embrace working with cutting edge technology and modern materials, we know how important a role skilled hands and critical eyes play in the making of something truly unique.

From the pouring of the cores to the final layer of resin, every step in the making of a Mayday stickbait or popper is underpinned by a pursuit of perfection through real, human attention to detail.

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• CAUGHT BEHIND • Thanks for trusting us at the end of your line - glad we could be of service…Lure: 200mm 165g Reef Ro...
25/05/2026

• CAUGHT BEHIND • Thanks for trusting us at the end of your line - glad we could be of service…

Lure: 200mm 165g Reef Rocket
Colourway: Custom

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We know a good cap has the potential to become so much more than a garment. Stained with sweat it’s there on your many a...
22/05/2026

We know a good cap has the potential to become so much more than a garment. Stained with sweat it’s there on your many adventures - from unexplored horizons to big nights out, straightened hooks and new PBs.

Rigorously tested in dynamic environments we recon it’s safe to say our caps will flourish in any conditions you can cast at it…

Meet the Vented Diesel Blue Logo Cap, and the rest of the Mayday apparel range, on our website. Link in bio.

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Making sure Team is kitted for Tuna Masters this year with a selection of our finest packed and ready to slay. Give it ...
19/05/2026

Making sure Team is kitted for Tuna Masters this year with a selection of our finest packed and ready to slay. Give it horns fellas, and bring it home!

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18/05/2026

•WATCH&ENJOY• Beat the Monday blues and join for a round in the ring during a recent trip to the deep-deep…

Lure: 200mm 140g Mayday Menace Sinking Stickbait
Colourway: Sunset & Silver

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15/05/2026

• COLDWATER COWBOYS • We’re dropping the full edit this Sunday, but here’s something to chew on till then…

Good times with founder and behind the wheel.

Snap on a Mayday and get your !

Lure: 200mm 110g Sinking Stickbait

Colourway: Sunset (Silver)

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• GO BIG • Featuring 10 extra large, transparent lure compartments, a spacious terminals compartment and a durable, weat...
07/05/2026

• GO BIG • Featuring 10 extra large, transparent lure compartments, a spacious terminals compartment and a durable, weatherproof outer, The Mayday Mission lure roll takes your lures as seriously as you do…

A modular design using industrial grade velcro means all lure compartments are detachable to be moved around for further organising.

Done for the day? A quick-drain mesh inner means you can just hang it up and hose it down to clean it and your lures…

Link in bio to shop limited stock.

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If you like what you see, we’ve just added a fresh selection of our finest poppers and stickbaits to the Mayday website ...
06/05/2026

If you like what you see, we’ve just added a fresh selection of our finest poppers and stickbaits to the Mayday website - link in bio before it’s too late…

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Cape Town

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+27836782326

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