Amber Nelms, BCBA

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17/09/2026

What if the story you tell yourself about your mental health is shaping what you believe is possible?

15/09/2026

Small wins and big progress!

Last week I raced HYROX DC and shaved 17 minutes off my original HYROX time. 🔥And I think one of the biggest lies we’ve ...
12/09/2026

Last week I raced HYROX DC and shaved 17 minutes off my original HYROX time. 🔥

And I think one of the biggest lies we’ve been sold is that our 20s are supposed to be our physical prime.

I’m in my 40s, and I genuinely believe I’m still discovering what my body is capable of.

I meet people in their 20s all the time who don’t take their fitness seriously. Being younger doesn’t automatically make you stronger, faster, healthier or more capable.

Training does. Consistency does. Challenging yourself does.

At 25, I exercised mostly because I cared about how my body looked.

Now?

I see myself as an athlete.

Of course I still appreciate the aesthetic results 😂, but they’re not the thing that keeps me coming back anymore.

I train because I want to see what my body can DO.

Can I run faster?
Can I get stronger?
Can I improve my endurance?
What happens if I keep going?

That has made fitness so much more fun.

There is something incredibly powerful about realizing that getting older doesn’t have to mean becoming less capable.

You can start running at 35.
You can start lifting at 40.
You can become an athlete at 45.
You can get into the best shape of your life long after your 20s are over.

Your physical prime doesn’t have to be something behind you. You can build it.

10/09/2026

What if the biggest thing holding BCBAs back isn’t opportunity, but how they see themselves?

09/09/2026

Are you tracking the numbers that actually determine whether your ABA organization can grow?

08/09/2026

What if the key to fixing the staffing crisis isn’t hiring more people, but supporting the people you already have?

07/09/2026

Are you buying software based on the demo or based on what real users actually say?

06/09/2026

Can you really scale your organization if people stop feeling valued?

04/09/2026

How much time are clinicians losing to paperwork instead of helping people?

03/09/2026

What if more parents heard what ABA helped make possible for Ava?

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