06/05/2026
As a performance coach, I spend a lot of time talking about training, recovery, shoes, nutrition, supplements...
But one thing that's massively underrated?
Good underwear. π
When you're running, lifting, rowing, doing HYROX or just spending hours training, comfort matters more than people think.
A friend recently launched and I gave the Koi edition a try.
What stood out wasn't just the design (which is pretty cool), but the men's compartment. Simple idea, huge difference. Better support, less friction, more comfort during training.
No magic performance gains. No revolutionary supplement.
Just a well-thought product made by someone passionate about what he's building.
Sometimes the small details make everyday training a little better. β‘οΈπ