The Bike Shop

01/22/2026

Throwback to that time had to remove a *very* stuck pedal.
What's the weirdest repair you've had to perform?

12/20/2025

🎅🎄 Holiday Flash Sale is LIVE!

🚲 30% OFF ANY BIKE IN STOCK 🚲

From cruisers to e-bikes—if it’s on the floor, it’s on sale.
Support local. Save big. Ride happy.

📍 Stop by today—once they’re gone, they’re gone.

12/11/2025

🚴‍♂️ HOLIDAY BIKE SALE! 🚴‍♀️
Now through 12/19, The Bike Shop Windsor is running our biggest deal of the season:

🎁 Buy 1 Bike, Get the 2nd Bike 50% OFF!
Perfect for family gifts, riding buddies, or finally upgrading your own ride.

We’re Sonoma County’s local, rider-owned shop... thank you for supporting small businesses this holiday season. ❤️

Stop by and roll into 2026 with something awesome.
Open Mon–Sat • Windsor, CA

🚴‍♂️✨

04/29/2025

Specialized bikes have landed at The Bike Shop in Windsor & Cloverdale — and we’re kicking things off with one of the coolest e-bikes out there: the S-Works Turbo Creo 2 ⚡

This isn't your average electric bike — it's a precision-built, carbon-framed, gravel-eating machine with the power to crush climbs and extend every ride.

🔥 Featherweight feel
⚡ Seamless pedal assist
🌄 Built for road and adventure

🎉 Get 10% off all custom Specialized orders for a limited time — choose your build, choose your color, and let our expert team dial it in.

Come test ride the future — we’ll get you rolling.

04/25/2025

Kids deserve performance too! 💥
The Specialized Riprock is built to keep up with your young rider’s biggest adventures — with real trail-ready features, confident handling, and a super fun ride.

✅ Lightweight frame
✅ Kid-friendly geometry
✅ Wide tires for extra grip & stability
✅ Built for confidence on any terrain

🎨 Choose your color and we’ll special order it for you — 10% off for a limited time!
And of course, every Riprock is built and tuned by our expert service pros in Windsor and Cloverdale.

Come see us and get your kid rolling in style 🚀

We are your local bike shop. With three locations to serve you in Santa Rosa, Windsor, and Cloverdale. We are one of the largest Northern California Trek Partner Dealers, Pivot, Electra, BMX, and More

04/18/2025

Our team will be on the course, helping riders with mechanical support and quick fixes to keep everyone rolling smoothly. We're proud to support this iconic event and look forward to helping you have an incredible ride.

We’re excited to announce that The Bike Shop (Windsor & Cloverdale) will be part of the support crew for Levi’s Gran Fondo this Saturday, for the very first time!

See you out there!
— The Bike Shop Team

04/06/2025

Big News from The Bike Shop!
We’re thrilled to announce that Specialized Bikes are now available at BOTH of our locations in Windsor and Cloverdale!

Whether you’re a weekend warrior, trail shredder, or daily commuter, you’ll find the perfect ride from one of the most trusted names in cycling. Come check out the new lineup and see why Specialized is a game-changer!

Ride farther. Ride faster. Ride Specialized.
See you in the shop!

03/02/2025

We’re making room for our 2025 inventory, which means HUGE savings for you! Right now, Buy One Bike, Get One FREE (of equal or lesser value)! 🎉

Don’t miss this chance to grab a new ride for yourself and a friend or family member. But hurry—this deal ends on March 23rd!

Stop by The Bike Shop today and ride away with the best deal of the year! 🚲💨

02/27/2025

🌟🌟🌟🌟🌟 Shoutout to Deea S. for the amazing 5-star review! 🚴‍♀️✨

"Absolutely love The Bike Shop! Great selection, friendly staff, and top-notch service. So glad I chose to shop local!" - Deea S.

Thank you, Deea, for supporting local businesses and trusting us with your biking needs! We appreciate you! 🙌💙

02/07/2025

☀️🚴‍♂️ FLASH SALE – 15% OFF PARTS & ACCESSORIES! 🚴‍♀️☀️

The sun is shining, and it’s time to ride! 🌞 Celebrate the great weather with 15% OFF all bike parts & accessories at The Bike Shop—for a limited time only!

🔥 Now’s the perfect time to grab:
✔️ A brand-new helmet
✔️ Upgraded bike parts for peak performance ⚙️
✔️ Must-have accessories for your next ride 🏞️

🚴 Hurry in—this deal won’t last!

📍 Visit us today at TheBikeShop.net
📆 Limited Time Offer