First Fitness - West Branch

First Fitness - West Branch 24 Hour Gym Rates:

Single Month: $40
Recurring EFT or Credit Card: $30/month (no contract)
1 Year: $300 ($25/month)

🚧 Quick Heads-Up for Monday, June 15th!We will be without water at the gym 9am-4pm.We’ll have a porta potty out front fo...
06/13/2026

🚧 Quick Heads-Up for Monday, June 15th!

We will be without water at the gym 9am-4pm.

We’ll have a porta potty out front for your convenience, but unfortunately the bathrooms and showers won’t be available.

Member of the Week: Nichole Stirton, 40 (Happy Birthday 5/3!)If you’ve been to the gym in the mornings, you’ve probably ...
05/04/2026

Member of the Week: Nichole Stirton, 40 (Happy Birthday 5/3!)

If you’ve been to the gym in the mornings, you’ve probably met Nichole. She has been a faithful attender over the past year and a half, often completing 1.5 hours of various cardio machines each session plus some resistance training. She has one of the best attitudes in the gym. Blind since early in life, Nichole continues to show incredible determination and has become a great inspiration to many!

Drop her a note of encouragement and we will share any comments with her!

Nichole’s First Fitness experience:

“I got started about a year ago. It took me a little while to adjust, but after a couple months I felt comfortable. I started out with a personal trainer from CMorrFitness and really enjoyed that. Since then, I have built up a lot of muscle and strength. I’ve noticed a big improvement in my stamina as well, no more mid-walk rest breaks!

Overall, I feel much more confident about myself. I have more energy, sleep better, and my doctor even noted positive changes in my blood work at my last physical.”

Her Tip/Encouragement to others:

“Keep going! Don’t quit. You will see changes if you stick with it. Even if it doesn’t show on the scale, you will still feel better.”

Something she likes about the gym:

“The nice equipment and friendly people!”

We have a new logo option and are doing custom clothing orders at the gym!Stop in and design your gear or message us wha...
04/29/2026

We have a new logo option and are doing custom clothing orders at the gym!

Stop in and design your gear or message us what you want and we can design it for you.

We are bringing back First Fitness Member of the Week with Frankie Klus!Frankie’s Gym Experience:“I have lost 53 lbs. th...
04/27/2026

We are bringing back First Fitness Member of the Week with Frankie Klus!

Frankie’s Gym Experience:

“I have lost 53 lbs. thanks to the gym I enjoy this journey way more than before. The environment is very motivating and welcoming. I have been able to feel comfortable and more confident. I take care of myself more now. I love it so much. I actually get sad if I can’t come more than a couple days a week :-). I am under 5 pounds to meet my goal. I enjoy the energy and the motivation this gym gives me.”

Her encouragement for others:

“I tried coming here last year. I made it one day and quit. I felt uncomfortable and out of place. (not because of the gym, because of me). This time I fought past those feelings and so glad I did. I would’ve missed out on so much. So I say, get outside of your comfort zone and see what happens. You may love it!”

What she likes about First Fitness:

“They are so clean, so welcoming, and show support in your journey! I have zero complaints. They are happy to teach and guide if you need it!”

Expect road work beginning Monday, the 20th. The gym will remain open and the water will remain on during this initial p...
04/16/2026

Expect road work beginning Monday, the 20th. The gym will remain open and the water will remain on during this initial portion of the project.

04/07/2026

To all our First Fitness members, thank you for your loyalty and support of the gym.

To cover rising costs and keep the gym clean and well-maintained, we’re making a modest pricing adjustment, our first in over four years.

Year: $350
Senior Year: $250
Single Month: $45
Recurring Rates:
-New members: $35 (effective immediately)
-Current members will continue at a preferred rate of $33 (effective May 1)

*Insurance based memberships and members currently receiving our monthly senior or family rates will not be affected.*

As always, no contracts and no hidden fees. Cancel anytime.

The new $33 rate will apply starting with May billing. Stop by the desk or message if you have questions.

Thank you for being part of our First Fitness community!

The power is restored and the gym will be staffed as usual until 5 pm.
03/16/2026

The power is restored and the gym will be staffed as usual until 5 pm.

Attention First Fitness members! Great Lakes Golf will be offering gym members a discounted rate Monday-Friday before 3 ...
01/30/2026

Attention First Fitness members! Great Lakes Golf will be offering gym members a discounted rate Monday-Friday before 3 PM. $20/hr for driving range or $30/hr for course play.

Located at the outlet mall, Great Lakes Golf offers two state of the art simulator bays, along with tons of clubs and equipment.

Just mention you are a First Fitness member to take advantage of this special rate and get some swings in during these cold winter months!

🎉 Exciting news, West Branch! 🎉We’re thrilled to welcome Becky as our new 1:1 In-Person Trainer at First Fitness! Becky ...
12/09/2025

🎉 Exciting news, West Branch! 🎉

We’re thrilled to welcome Becky as our new 1:1 In-Person Trainer at First Fitness! Becky joins the team and is officially accepting new clients. She’s ready to help you push your limits, grow stronger, and build confidence in the gym. Our space has everything you need, and with Becky’s guidance, you’ll have the tools to train smarter and feel capable on your own.

A little from Becky herself:
“I’m Becky, Michigan born and raised, a trainer, coffee lover, and someone who’s probably outside any chance I get! I’ve worn a lot of hats (athlete, marketer, coach) and at my core, I love helping people see what they’re capable of, both physically and mentally. I’m big on honesty, hard work, and keeping things real. Nothing good in life gets handed to you, and if you want something, you have to be willing to work for it.”

The best time to start is now! From now until the end of the year, Becky is adding on a free session to any in-person purchase made. Lock in the 2025 rates now before prices increase come Jan 1st!

DM Becky or visit our website to get started.

Congrats to our winners from our Thanksgiving giveaway! The month will be automatically applied to your account.
12/01/2025

Congrats to our winners from our Thanksgiving giveaway! The month will be automatically applied to your account.

Address

520 W Houghton Avenue
West Branch, MI
48661

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 10am - 4pm
Saturday 10am - 2pm

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