Waco Running Company

Waco Running Company Waco Running Company is Waco's locally owned run store. What makes a great running store? We're here to help! WE RUN WACO!
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We're here to help runners, walkers, and everyone in-between to find the best shoes for their comfort or performance needs. We believe it’s many things: A staff invested in your success, the knowledge to put you in the proper shoe, the selection you need to make an informed decision. Waco, Texas is our home, and our happy place is exploring the city we love on foot. Our success goes hand in hand w

ith the growth of our hometown, and we look forward to playing a part in its success. With a biomechanical, information driven approach to shoe sales, we believe the staff at Waco Running Company is comprised of some of the most passionate people in the sport. On top of our wide array of running shoes, we also provide the best selection of activewear in the city. With the latest selection of running shorts, tops and tights, as well as reflective equipment, hydration and nutrition, our staff is well prepared to outfit new runners and experienced athletes alike. Come by to check out the latest gear, grab an energy bar for your next run, or chat with our staff about upcoming races and events in the area. Se habla espanol. / We employ Spanish speaking employees.

Westfest was a blast yesterday morning 🇨🇿Nick got third place overall in the 5k, but everyone’s feeling like a winner wi...
09/07/2026

Westfest was a blast yesterday morning 🇨🇿

Nick got third place overall in the 5k, but everyone’s feeling like a winner with those kolaches post run

09/03/2026

The newest edition from Brooks that feels fast, bouncy, and comfy enough for daily runs; meet the Ghost Amp! 👻⚡️

For anyone who has wanted a great shoe for faster training runs or just a solid daily trainer, the Ghost Amp is a great option to try out at the shop 👟

We’ve got a few races this month around here in Waco! 🏃🏼‍♀️🏃‍♂️For all you trail runners, check out Bear country Night ...
09/02/2026

We’ve got a few races this month around here in Waco! 🏃🏼‍♀️🏃‍♂️

For all you trail runners, check out Bear country Night Trek! They have everything from 5k through half marathon distances, and a 10k ruck! Check out the race at Texas Outlaw Running!

The Westfest Kolache 5k is being put on by Czech Stop. Online registration is closed, but you should still be able to sign up on the day of starting at 7am! Check out the event at westfest.com

🚨 Important update for challenge participants! 🚨We realized after we launched the mile a day challenge on Strava that on...
09/01/2026

🚨 Important update for challenge participants! 🚨

We realized after we launched the mile a day challenge on Strava that only premium users can join the challenge (that’s our bad!) SO for anyone who wants to join the challenge and doesn’t have/ want to pay for a Strava premium subscription, here’s what you do:

- Click on the RunSignup link https://runsignup.com/Race/TX/Waco/WacoRunningCompanySMileADaySeptemberChallenge
- Follow the Instructions to signup
- manually upload your daily runs each day
- join the WRC Run Club on Strava or One More Run Club on Facebook and share your runs there!
- We will tally up everyone’s runs at the end of the month and you’ll be entered into a drawing for a free pair of shoes 👟

If you have any questions let us know here or shoot us a DM!

Strava Run Club -> https://strava.app.link/JGdGljhH55b

08/31/2026

We’re back with another challenge for ya! This September, at least one Mile a Day🏃‍♂️🚶

Here’s the rundown!

1. Follow Nick Quintero on Strava (https://strava.app.link/K6K32EX135b)
2. Nick will add you to the challenge
3. Log your runs each day on Strava or any tracker linked to Strava (you can enter your runs manually as well!)
4. Share your progress in the WRC Strava Run Club each day and encourage each other through the challenge! (https://strava.app.link/X0utyyU135b)
5. We will share anyone who hits all 31 days by the end of the month, and randomly draw a winner at the end of the challenge for a free pair of shoes!

Of y’all have any questions DM us here or in the Strava Run Club

08/28/2026

The Ghost Amp from Brooks is an excellent tempo shoe that still has the cushiness and comfort of an everyday trainer.

We have both men’s and women’s sizes in multiple colorways at the shop here in Waco, swing by for a free fitting or check them out at wacorunningcompany.com

08/27/2026

The new Mount to Coast M1 is here, and here’s our thoughts on it!

It’s an amazing trail shoe with the super fun and responsive foam in the midsole, along with its ultra durable outsole and upper making it a shoe that will last for miles and then some!

08/24/2026

Ready to level up your daily miles? Check out these running accessories and more in the shop or at wacorunningcompany.com!

08/23/2026

One more day for our Shokz back to school sale! Check out the options in store tomorrow to grab a pair for yourself!

It’s gonna be a good weekend 😎🥤Scan the code and join us downtown for summer sips this weekend!
08/20/2026

It’s gonna be a good weekend 😎🥤

Scan the code and join us downtown for summer sips this weekend!

Address

700 Franklin Avenue
Waco, TX
76701

Opening Hours

Monday 10am - 7pm
Tuesday 10am - 7pm
Wednesday 10am - 7pm
Thursday 10am - 7pm
Friday 10am - 7pm
Saturday 10am - 6pm
Sunday 12pm - 5pm

Telephone

+12542351350

Website

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