Einstein Cycles

Einstein Cycles Einstein Cycles is the bike shop to check out in Traverse City, Cadillac and Big Rapids.

Einstein Cycles is Traverse City's go-to bike shop for cycling enthusiasts, adventure riders, avid racers, and those just getting into the sport. The shop offers high-end bicycles, kids bikes, professional tune-ups, custom bike builds, bicycle rentals, & epic group rides that go year 'round...because Ec rides 365!

Ready to build? šŸ”Ø We have an XL Salsa Fargo, the first 32ā€ frames in the shop, ready to spec out. How would YOU build th...
08/22/2026

Ready to build? šŸ”Ø We have an XL Salsa Fargo, the first 32ā€ frames in the shop, ready to spec out. How would YOU build this rig up?

The 2026 La Vuelta a EspaƱa kicks off this weekend with a 9 km prologue in Monaco - predict the winning time, and you'll...
08/18/2026

The 2026 La Vuelta a EspaƱa kicks off this weekend with a 9 km prologue in Monaco - predict the winning time, and you'll get one (1) free hug from David!

It's late summer- time to get in those LONG bucket list rides! We put together a quick guide to eating before, during, a...
08/12/2026

It's late summer- time to get in those LONG bucket list rides! We put together a quick guide to eating before, during, and after your ride, so you can fuel properly and feel like a normal human the rest of the day.

Everyone is different - what is the ONE nutrition tip you'd recommend someone try for themselves? 🌭

Choosing the right nutrition before, during, and after a long bike ride helps you build fitness, keep up with your pals, and enjoy mile after mile.

It's peak sand season in Michigan*, and for gravel riders, that means finding some GIRTHY tires with enough k**b to get ...
08/05/2026

It's peak sand season in Michigan*, and for gravel riders, that means finding some GIRTHY tires with enough k**b to get around corners. We're digging the Teravail Rutland, which comes in 40, 45, and 50c widths. It's a good tread for reducing rolling resistance on packed gravel and dirt, but those staggered side k**bs give plenty of traction in turns.

Ideal for the Vasa 25km, Cadillac Pathway, and just pointing it down random two-tracks!

*It is always sand season in Michigan.

08/03/2026

Dylan, you're GLOWING.

There is nothing like a - celeste looks good on you, bud!

Brent ā€œDarthā€ Faber just picked up his new Salsa Cycles Cutthroat with SRAM GX AXS and Rock Shox SID fork - you’d be saf...
07/25/2026

Brent ā€œDarthā€ Faber just picked up his new Salsa Cycles Cutthroat with SRAM GX AXS and Rock Shox SID fork - you’d be safe to say he’s ready to party.

07/23/2026

The Tour Fever is getting to us, too. From off-the-rack rockets to carefully crafted racers like this Bianchi Sprint, we've got a rig for every rider!

Check out this 16-pound TNR crusher Dave put together!

Wondering if new wheels or a more comfortable saddle is worth the price tag? As a bike shop, we'd say, "Of course!", but...
07/15/2026

Wondering if new wheels or a more comfortable saddle is worth the price tag? As a bike shop, we'd say, "Of course!", but we'll also tell you where you'll get the most bang for your buck. These are the best upgrades that won't break the bank.

The right bike upgrade can make a world of difference without breaking the bank. These are the most affordable road bike upgrades, from wheels to pedals.

Second in the SS category for David Bucholtz today at Cedar Blitz! He’s your guy for nerding out on gear ratios, but for...
07/11/2026

Second in the SS category for David Bucholtz today at Cedar Blitz! He’s your guy for nerding out on gear ratios, but for actual derailleur work….have you met Zac, Karl, and Jeff in TC?

Or Ezra in Cadillac?

Or Jon and Dylan in Big Rapids?

Or that random stick that hits your derailleur and somehow makes your shifting better?

All good options before having Dave touches cables. 😊

Back to it, Michigan Gravel Race Series riders! The Cedar Blitz is this weekend! That 50 miler is no joke. The 128-miler...
07/07/2026

Back to it, Michigan Gravel Race Series riders! The Cedar Blitz is this weekend! That 50 miler is no joke. The 128-miler? Not. Even. Funny.

Who's racing what this weekend? šŸ”Ø

Address

1990 US 31 N, Ste H
Traverse City, MI
49686

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm
Saturday 10am - 4pm

Telephone

+12314218148

Alerts

Be the first to know and let us send you an email when Einstein Cycles posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Einstein Cycles:

Shortcuts

Share

Category