06/01/2026
This month marks 8 years of CrossFit Develop! ๐๐คฉ๐งก
What started back in June 2018 with two people and a simple mission โ to help others live healthier, fuller, happier lives โ has turned into something much bigger (and yes, occasionally much louder at 4:15 a.m.).
In honor of our anniversary, the CFD coaches have decided to feature our owners, ๐๐ก๐ซ๐ข๐ฌ ๐๐ง๐ ๐๐๐ฅ๐ฅ๐ฒ, as our ๐๐ฎ๐ง๐ ๐๐ญ๐ก๐ฅ๐๐ญ๐๐ฌ ๐จ๐ ๐ญ๐ก๐ ๐๐จ๐ง๐ญ๐ก โฆ which feels fitting, since theyโve basically been โathletes of the decadeโ in dedication, sweat, happiness, hard work and maybe a few sleepless nights (or sleepless years).
For nearly 10 years, Chris and Kelly have poured everything into this small business. Their three kids didnโt just grow up around parents who do CrossFit โ they were raised by parents who have helped HUNDREDS of people become better human beings.
Through countless early mornings, late nights, coaching classes, teaching coaches, wins, losses, sore muscles, and lifelong friendships, this place has become more than a gym โ itโs become a second home built on community, grit and a few too many burpees.
C+K, thank you for building something that stretches far beyond four walls. CFD isnโt just a gym โฆ itโs a family. We wouldnโt be here without you. We appreciate you. ๐ซถ๐ป
Letโs take some time to hear a few words from each of our CFD coaches โฆ
๐น ๐๐จ๐๐๐ก ๐๐จ๐ฎ๐ซ๐ญ๐ง๐๐ฒ ๐น
Chris and Kelly have not only started an amazing gym, but they have started an amazing CFD family! A place where we all celebrate each otherโs wins and encourage one another to grow in all sorts of ways. Iโm beyond thankful for the encouragement from both of them, and I know they work tirelessly for the gym and our whole community!
๐น ๐๐จ๐๐๐ก ๐๐จ๐ฅ๐ข๐ง ๐น
Chris and Kelly have cultivated a space for the community to build strength, improve health, and become the best version of themselves. Because of their vision, I've been able to meet some of my best friends. Thank you, Chris and Kelly.
๐น ๐๐จ๐๐๐ก ๐๐๐ซ๐๐ก ๐น
Iโm incredibly grateful for Chris and Kelly and everything they pour into CFD every day. No matter how busy life gets, they always show up for their members with genuine care, encouragement, and a commitment to making the gym a place where people feel supported and connected. The impact theyโve had on so many people, including me, goes far beyond workouts.
๐น ๐๐จ๐๐๐ก ๐๐ฆ๐๐ง๐๐ ๐น
Chris and Kelly have created so much more than a gym. Theyโve created a community where people are encouraged to become better versions of themselves every single day. I know the amount of time, energy, and heart that goes into building an environment like CFD, and Iโm incredibly grateful for all they pour into it. On a personal level, I appreciate how supportive and flexible theyโve been in helping me coach while still being a mom and teacher, and for the time they invested in training and believing in me as a coach. They lead with encouragement, care, and consistency, and that has impacted me not just as an athlete, but as a coach and friend too.
๐น ๐๐จ๐๐๐ก ๐๐๐ญ๐ข๐ ๐. ๐น
I found CFD shortly after moving to Wisconsin and joining has truly been one of the best decisions I have made. I found a home in a place where I knew no one. Not only have Chris and Kelly cultivated a welcoming and energetic environment to work out, but they have created a wonderful place for me to work as well. They are two very genuine people and I feel so lucky to be a part of their gym family!! Thank you for motivating me, encouraging me, welcoming me, and helping me grow in so many avenues of life!!
๐น ๐๐จ๐๐๐ก ๐๐๐ญ๐ข๐ ๐. ๐น
Chris and Kelly, youโve always been my place of stability and steadiness. CFD may have a physical address and building, but when I think of this gym, I think of you. Iโve seen nearly every person who has walked through CFDโs doors, but one thing always remains the same: Your presence, care, and genuine concern for people. Thank you for the sacrifices youโve made for hundreds of members, myself included. Iโd be a different person if it werenโt for you. Congratulations on 8 years!!
