BTI

BTI Bicycle Technologies International (BTI), is an Employee Owned bicycle parts distributor

Heavy stock wheels are often one of the first places riders start looking when the upgrade itch hits.The Boyd Cycling Ro...
09/07/2026

Heavy stock wheels are often one of the first places riders start looking when the upgrade itch hits.

The Boyd Cycling Rouleur Disc 700c Rim gives shops a straightforward USA-made 6061 alloy option for replacement wheels and custom builds. It’s disc-brake specific, tubeless compatible, and recommended for tires from 25-42c, giving it useful versatility across a range of road setups. For wheel builders, Boyd notes that the listed ERD is based on a traditional ni**le head, with 4mm added when using Double Square ni**les.

A practical rim for turning a stock wheel setup into something a little more dialed.

BTI will be closed in observance of Labor Day.Shipping will resume on 9/8/2024.
09/07/2026

BTI will be closed in observance of Labor Day.
Shipping will resume on 9/8/2024.

09/07/2026

Some riders walk in looking for new pedals. Others walk in because their shins convinced them it was time.

The new Praxis Works Gen2 Brodium Pedals pair a wide 115x112mm platform with 3mm of concavity and 24 replaceable traction pins per pedal. The forged and CNC-machined 6061 alloy body spins on a hollow heat-treated CrMo spindle with two sealed cartridge bearings and an Igus bushing per pedal. They’re also compatible with most rubber crank boots and can accommodate up to 2mm of pedal washers per side.

Big platform, plenty of bite, and replaceable pins when the rocks inevitably win one.

Four Chamois Butt’r formulas in one display makes the “which one should I try?” conversation a whole lot easier.The new ...
09/07/2026

Four Chamois Butt’r formulas in one display makes the “which one should I try?” conversation a whole lot easier.

The new Chamois Butt'r Variety Pack includes six Original, two Her’, two Eurostyle, and two Coconut 8 oz tubes, plus a POP display for the shop floor or checkout area. It gives customers a chance to choose from several Chamois Butt’r options while keeping proven ride-comfort essentials together in one easy-to-merchandise pack. Full cases of Chamois Butt’r products also qualify for 10% savings.

Easy to stock, easy to display, and plenty of options for keeping customers comfortable in the saddle.

Not every customer needs a race tire. Plenty just need the right tire for the miles they actually ride.Three new Vittori...
09/07/2026

Not every customer needs a race tire. Plenty just need the right tire for the miles they actually ride.

Three new Vittoria Tires options are available at BTI, covering commuting, performance training, and indoor trainer duty. The Urbano pairs a high-mileage compound and burly casing with extra puncture protection for everyday utility, while the Zaffiro Evo V uses a Graphene 2.0 compound, folding bead, and durable tread for training miles. The Zaffiro Evo Home Trainer rounds things out with a trainer-specific design that helps disperse heat and reduce noise.

Three tires, three clear use cases, and easy recommendations at the service counter.

Some customers are easy on wheels. This wheelset is for everyone else.Halo Wheels Skelta 29" wheels are built around dur...
09/04/2026

Some customers are easy on wheels. This wheelset is for everyone else.

Halo Wheels Skelta 29" wheels are built around durable 6069 T6 aluminum rims with seamless welded joints, triple-butted spokes, and a shot-peened finish for added fatigue and corrosion resistance. The rear MT Supadrive hub delivers 120 points of engagement, while sealed-bearing hubs and 6-bolt rotor mounts keep the package ready for hard-riding MTB builds. They also arrive pre-taped for tubeless, saving a step at the bench.

A tough, ready-to-go wheelset for riders who don’t exactly baby their bikes.

Want to get a customer stoked on their bike again? Start with one of the easiest swaps in the shop.Race Face Performance...
09/04/2026

Want to get a customer stoked on their bike again? Start with one of the easiest swaps in the shop.

Race Face Performance Products pedals give shops plenty of ways to match riders with the feel they’re after, from the approachable composite Chester to the concave Turbine and flatter Atlas. Different platform shapes, grip preferences, and plenty of color options make pedals an easy way to change the ride and add some personality without turning it into a major upgrade.

Simple swap. Fresh feel. More stoke out the door.

The SRAM XG-1275 Eagle 12-speed cassette combines Full Pin construction with an open design that helps shed mud and keep...
09/03/2026

The SRAM XG-1275 Eagle 12-speed cassette combines Full Pin construction with an open design that helps shed mud and keep shifting cleaner on messy rides.

X-GLIDE 2 supports shifting and chain retention, while the cassette also meets SRAM’s durability requirements for E-MTB applications. A solid option for fresh builds, drivetrain upgrades, or getting a well-ridden Eagle setup shifting right again.

More e-bikes through the door means more brakes working overtime. Good thing Tektro brought some fresh options.New TRP C...
09/03/2026

More e-bikes through the door means more brakes working overtime. Good thing Tektro brought some fresh options.

New TRP Cycling disc brakes are arriving at BTI, including the four-piston HD-E5140, two-piston HD-E3120, four-piston Orion HD-6041, and HD-M585 for mid-drive e-bike applications.

The lineup gives shops a mix of options for everything from everyday e-bike builds to riders who need more braking muscle, without turning the conversation into a spreadsheet of specs.

Fresh Title parts just landed at BTI, and there’s plenty here for the next MTB build that deserves something a little ex...
09/03/2026

Fresh Title parts just landed at BTI, and there’s plenty here for the next MTB build that deserves something a little extra.

The new arrivals include the CR1 crankset with matching spindles and chainrings, giving shops plenty of options for putting together everything from trail bikes to hard-hitting gravity builds. Connect platform pedals bring a wide, low-profile aluminum platform with 22 pins per pedal, while the ST1 35mm stem rounds things out for freeride and DH setups. It’s a solid batch of new components for customers looking to freshen up their current ride or start something new.

New Title is in stock now. Head to the BTI dealer site and check out the full lineup.

Address

33 Velocity Way
Santa Fe, NM
87508

Telephone

+15054731010

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