Amazon Training Center

05/18/2016

05/12/2016

I wanted to share a few tidbits about how to create a great title for your Amazon product. First, remember that the first 80 characters of the title are the only ones used with Amazon's search engine. Next, unless the brand name is your private label, Amazon's guidelines say not to include the brand name in the title. Even if it is a private label product, I still recommend you do not put it in the first 80 characters. Use these critical 80 characters to design an understandable title that includes as many of the product's highly searched keywords as possible. Finally, Amazon's search engines value your product title more than the keywords you add in the product details - so DON'T repeat the keywords used in the title with the product details section. Follow this process and your product will have a much better chance to be seen by customers.

03/30/2016

Good News! • Amazon made an announcement last week that will allow Sellers to switch their advertising fee charges to their Seller account away from a separate credit/debit card. This will allow Sellers to avoid having to maintain a separate accounting record of their Amazon advertising fees.

03/06/2016

Heard of The Amazing Seller FB Group? Or My Silent Team? if you are going it alone on Amazon, join these groups and get connected.

02/26/2016

Amazon has taken to the airways. . .Looking to be entertained while on those long trips? Southwest Airlines will let passengers make in-flight purchases through their onboard entertainment portal, allowing them to purchase WiFi, messaging and movies - using "Pay with Amazon".

02/24/2016

I was amazed when I saw this report!
Sellers on Amazon Cap off the 2015 Year with More Than a 40% Growth on Cyber Monday sales and Amazon announced they delivered more than 1 Billion FBA items worldwide in 2015.

02/23/2016

02/23/2016

Did You Know??

European FBA sellers of fashion clothing now have a new major concern. Amazon appointed fashion blogger Chiara Ferragni as its fashion ambassador for its European Spring/Summer 2016 Campaign, indicating Amazon’s ambition to establish its own private label across Europe’s five Amazon websites.