05/30/2026
If you want to change the sport, you have to change the culture.
Spent two-thirds of my life weekend after weekend at boxing events, and it taught me two major things: fans deserve to feel connected to the whole show, and amateur fighters deserve a platform that actually prepares them for the pros (interviews, marketing, ticket sales, and big stages).
So we built it. In the suburbs out of all places in Roseville, CA.
A sold out venue of 565 people packed into Jose Morales Boxing Academy, with many more watching the global livestream. My goal was to create a clean, family-friendly event with no alcohol and no ring card girls, making boxing a sport families can enjoy together as a new tradition. Seeing fighters from all over come together and excel on this stage was everything.
Check out the video to hear from people in attendance and through the eyes of the athletes and the community that backed them. Thank you all. đâ€ïž