Mel's Trading Post

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Mel's Trading Post Northern Wisconsin's outdoor sporting goods headquarters. Family owned & operated since 1946. [email protected]
715.362.5800 or 1.800.236.MELS

Happy Downtown Trick or Treat Day! We’re only offering treats, no tricks (we promise)!Just a reminder that Brown Street ...
10/24/2026

Happy Downtown Trick or Treat Day!

We’re only offering treats, no tricks (we promise)!

Just a reminder that Brown Street will be closed from 1–4 PM today, and trick-or-treating kicks off at 2 PM.

We can’t wait to see all your littles dressed up in their best costumes!

Calling all coffee lovers! Need a quick caffeine boost on the trail, on the road, or at work? ☕️ Dry Brew has you covere...
10/21/2026

Calling all coffee lovers! Need a quick caffeine boost on the trail, on the road, or at work? ☕️

Dry Brew has you covered with a quick bite of coffee to help get you through the day.
Made with real coffee, non-dairy creamer, and zero-sugar sweetener, flavors include salted caramel and pumpkin spice, with 64 mg of caffeine per bite.
Need a little extra? The double shot of espresso flavor packs 100 mg of caffeine!

This weekend’s fall weather is the perfect excuse to take a stroll through downtown! Swing by Mel’s to check out our ama...
10/16/2026

This weekend’s fall weather is the perfect excuse to take a stroll through downtown! Swing by Mel’s to check out our amazing new window paintings and see what’s new inside!

It’s also a great time to shop our huge end-of-summer sales and find some great deals on apparel to keep you cozy as the cooler weather rolls in.

Enjoy the fall weather, support local, and we’ll see you downtown!

MeatEater seasonings are now in stock at Mel’s! Just in time for those warm, cozy meals made in cast iron skillets! 🥘 Th...
10/09/2026

MeatEater seasonings are now in stock at Mel’s!

Just in time for those warm, cozy meals made in cast iron skillets! 🥘 These seasonings are perfect for adding a little extra flavor to your favorite soups, homemade breads, and hearty fall recipes.

Stop by today to pick up your favorites individually or grab a variety pack and try them all out!

Saturday October 10th & Sunday October 11th is Wisconsin’s youth deer hunt. 🧡If you or your four legged loved ones will ...
10/06/2026

Saturday October 10th & Sunday October 11th is Wisconsin’s youth deer hunt. 🧡

If you or your four legged loved ones will be in the woods this weekend, remember to wear blaze!

Kendell & her husband got a chance to enjoy some time in the woods this weekend! They headed up to Pictured Rocks for so...
10/05/2026

Kendell & her husband got a chance to enjoy some time in the woods this weekend! They headed up to Pictured Rocks for some quality views and some quality time celebrating their anniversary.

Kendell also got to test out some of our new Canyon Crack, and the verdict is in… it’s a delicious trail snack! It’s the perfect little pick me up when you’re starting to get drained on the trail and need a little extra fuel to keep exploring.

We love seeing our gear and snacks get put to the test out in the places they’re meant to be enjoyed. ❤️

Fall arrivals are hitting our shelves!These North Face vests might not match your hair quite as perfectly as they match ...
10/02/2026

Fall arrivals are hitting our shelves!

These North Face vests might not match your hair quite as perfectly as they match mine, but I bet we’ve got something in here that’ll match your style! 😉

We’re here until 5 today, so stop by and check out all the new fall arrivals!

Do you love the outdoors or helping people gear up for adventure? We’re looking for enthusiastic, reliable team members ...
10/01/2026

Do you love the outdoors or helping people gear up for adventure? We’re looking for enthusiastic, reliable team members to join us!

What we offer:
-A fun, welcoming workplace
-Opportunities to learn about outdoor gear, hunting, fishing and more
-The chance to help your community gear up for their next adventure!

If you’re passionate about the outdoors and great customer service, we’d love to meet you!

Stop by the store for an application, check us out on indeed or message us for details!

We’re excited to welcome Chicken Tramper Ultralight Gear to the shop! 🍄‍🟫Based in the Upper Peninsula, Chicken Tramper’s...
09/23/2026

We’re excited to welcome Chicken Tramper Ultralight Gear to the shop! 🍄‍🟫

Based in the Upper Peninsula, Chicken Tramper’s goal is to make hiking a little bit easier by taking common hiking issues and creating simple, lightweight solutions! They make easy-access water bottle holders, phone holders, and even lightweight wallets. Chicken Tramper products are designed to keep the essentials right where you need them while you’re out on the trail.

So instead of awkwardly reaching back or rummaging through your bag, everything is right there when you need it!

Come check out these nifty additions to any hiker’s gear at Mel’s Trading Post.

We are so excited to be carrying this brand in our store. 🧡 For every bag of treats sold by GivePet they donate enough t...
09/17/2026

We are so excited to be carrying this brand in our store. 🧡 For every bag of treats sold by GivePet they donate enough treats for at least 10 shelter dogs and their treats are 100% all natural!

Stop in today to pick up a bag for your furry friend. 🐾

Address

105 S. Brown Street
Rhinelander, WI
54501

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm
Saturday 8:30am - 5pm
Sunday 10am - 3pm

Telephone

+17153625800

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