09/02/2026
āStress = working hard for something you donāt care about. Passion = working hard for something you care deeply aboutā
- Simon Sinek Simon Sinek
From our founder, Sam Goulden
When I was 24 I discovered that I wanted to be the best golf coach in the world.
I read all the books. I took all the lessons. I went to all the seminars. I invested every waking hour in my development as a coach. Even my decision to win the US OPEN was a continuation of that.
I thought (and said out loud probably too often) if I can win the US OPEN, I can inspire people that they can achieve whatever they dream of and work for.
I planned to win the US OPEN and then say āsee, I told you soā.
Spoiler alert, I stopped attempting to win the US OPEN.
At a point (detailed in almost every podcast Iām on) I lost my passion - and started feeling stress.
It wasnāt until recently that I realized that I could get back on track with my own lifeās purpose through MNML GOLF.
For a summary: My lifeās purpose is about helping people be the best they can be at the thing they care the most about. I know thatās my lifeās purpose because itās the thing that lights me up inside the most.
And through MNML GOLF, we have a million opportunities to do this.
Most recently, we sought out 25 juniors who were living their dreams on the golf course and surprised them with a new golf bag and some other gear to help them keep the dream alive.
But back to the topic of this email: knowing your purpose in life will make all decisions easier.
Just ask this question: Does this help grow the pursuit of my lifeās purpose, or does it slow it down.
If the answer is yes, you do it, immediately if possible.
If the answer is no. Well thatās obvious.
If you are having trouble finding your āwhyā, consume some Simon Sinek.
Heās all over youtube, he has written a bunch of books, and he is very passionate about inspiring people. Heās hard to miss is what Iām saying.
Start with Why
For the Player, For the Planet
