07/06/2026
Today marks a significant moment in the evolution of our organization.
After extensive planning, thoughtful conversations, and countless hours of work behind the scenes, we are proud to officially announce that the Raleigh Firebirds will now be rebranded as the Carolina Firebirds.
This decision was not made lightly. It came through a long and deliberate process that involved evaluating our growth, our vision, and the impact we want to make moving forward. There were tough conversations and difficult choices along the way, but every step was taken with one goal in mind building something bigger than ourselves.
Let me be clear, this change does not mean we are leaving Raleigh.
Raleigh will always be our home. It is where the Firebirds were built, where our foundation was established, and where our identity was shaped. Everything we do will continue to stem from Raleigh, and it will remain the heartbeat of our organization.
The transition to the Carolina Firebirds represents something greater and that’s inclusion.
We are expanding our vision to embrace the entire state of North Carolina. This rebrand allows us to connect with communities across all cities and towns, bringing people together through the game of basketball. Our goal is to unite, inspire, and grow the sport while creating opportunities to engage with families statewide.
You can expect to see the Firebirds making our way across North Carolina hosting events, building relationships, and creating experiences that bring communities together.
Stay connected with us by following our Instagram, Facebook, and other social media platforms to keep up with everything we have coming next.
To our sponsors and partners we are incredibly grateful for your continued support, trust and belief in what we are building have made this moment possible.
This is just the beginning of a new chapter going into the 2027 TBL Season.
We are the Carolina Firebirds!
Christopher Lightner
General Manager
Carolina Firebirds
