Neversecond

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Science First. Neversecond. We help passionate athletes unlock their potential through optimized nutrition. We take the guesswork out of sports nutrition.

We make science-driven certified products, educate athletes and help people exceed their goals. We help passionate athletes achieve peak performance through our proprietary nutrient navigation system, science-driven certified products and access to unbiased scientific information.

10/19/2026

The Fastest First.

In this short film, Emma Grace Hurley Emma Grace Hurley shares her approach to the race, including insights into her training, fueling strategy and preparation in the days leading up to her 2:20:47 debut marathon.

Want to watch the full film? Link in Bio > The Fastest First.

🎥 Mike Lee

10/12/2026

FREE SWEAT TESTING AT BIG SUGAR GRAVEL

Better fueling starts with understanding your individual needs.

Join Neversecond × hDrop at Big Sugar Gravel for FREE sweat testing and take the first step toward a more personalized approach to hydration and performance nutrition.

📍 Big Sugar Gravel | Bentonville, AR

📅 Thursday, October 15 | 1–7 PM CT

📅 Friday, October 16 | 11 AM–6 PM CT

FREE testing, with hDrop devices also available for purchase at the expo.

🔗 Visit the link in our bio to sign up.

10/09/2026

Join Neversecond, USWE, HydraPak, Tifosi and Panaracer for a pre-race shakeout ride ahead of Big Sugar Gravel!

📅 Tuesday, October 15
⏰ 5:00 PM CT
📍 Register at the Link in Bio

The first 20 riders to arrive will receive a goodie bag packed with gear and giveaways from all five partners.

After the ride, we’ll head over to The Meteor for happy hour and a live podcast recording with the Bonk Babes. Stick around for a chance to win an even bigger prize package featuring goodies from each brand.

Come ride, hang out and get race-ready for Big Sugar!

Link in Bio > Big Sugar Shake-Out Ride to register.

10/08/2026

Heading to Kona for the World Championships? 🌺

Bike Works is the only place on the island to get Neversecond!

Stop by Bike Works Kona from October 7–9 to stock up on your favorite Neversecond gels and drink mix before your big day.

Ask for Amelia.

10/04/2026

Made here. Starting now. 🇺🇸

We’re moving production for the US market to the United States—starting with our C30 Sports Drink.

Thanks to you, Neversecond has found an incredible home in the US. As we continue to grow here, we believe that more of what we make for American athletes should be made here too.

There will be a short transition while we make the move. C30 Sports Drink Citrus and Forest Berry will be temporarily out of stock until approximately October 25. In the meantime, C30 Sports Drink Unflavored, C30 Sports Drink Single-Serving and C90 High Carb Mix remain available.

When Citrus and Forest Berry return, they’ll be made entirely in the USA with a few improvements.

Drop any questions that you have for us below 👇

09/30/2026

Back home in Indy. 🏁

Neversecond athlete Emma Grace Hurley recently returned to Indianapolis fresh off an incredible performance at the World Road Running Championships, finishing 5th overall in the half marathon in 1:06:23, moving her to No. 3 all-time among US women and helping Team USA earn silver.

In this short segment, Emma Grace Hurley shares how she approaches the start line and those critical early miles of the Beyond Monumental course.

What’s your process at the start line? How do you keep yourself from going out too hard in the opening miles?

Drop it in the comments👇

🎥 Mike Lee

09/21/2026

6.2 13.1 26.2 70.3 140.6

Whatever your distance, we’ve got a plan.

Link in Bio > RACE GUIDES

DM us your questions 👇

09/18/2026

2027 Team & Club Partner applications are now open.

Partner benefits include team-wide product savings, access to performance nutrition education, and opportunities for content and community collaboration.

Link in Bio → Apply to Become a 2027 Team & Club Partner

09/11/2026

We’re giving away one entry to Life Time Big Sugar Gravel presented by Kenetik to one lucky winner.

To Enter:
⚡ Tell us your favorite C30 Energy Gel flavor
👊 Tag a friend who needs better fueling
💬 Comment as much as you’d like to increase your chances
📲 Follow Neversecond Official

⏰ Giveaway ends: September 12, 2026 at 11:59 PM EST

🏁 Winner announced: September 13, 2026
18+ only. Winner will be notified via DM by Neversecond. Entry is valid for one Big Sugar Gravel race distance.

This promotion is not affiliated with Instagram.

🚨 Important: We will NEVER contact winners from another account or ask for credit card information.
Life Time, Inc. and Big Sugar Gravel do not sponsor or endorse this promotion and do not bear any liability for this promotion. You agree to hold harmless Life Time, Inc. and Big Sugar Gravel from and against any claim or cause of action that arises as a result of your participation in this giveaway. Winners must complete the registration process for Big Sugar Gravel. Winners are subject to any and all terms and conditions set forth by the race organizers of Big Sugar Gravel.

09/11/2026

Applications are now open for Neversecond Team Elite.

We’re looking for 10 collegiate endurance athletes who combine high-level performance with the potential to compete at the next level.

Selected athletes will receive a Neversecond product stipend, performance nutrition education and support, and paid NIL opportunities—with the potential to grow with Neversecond beyond college.

Applications are open now through September 30.

We’re also expanding the Neversecond Collegiate Performance Program, partnering with colleges and universities that want to strengthen how performance nutrition supports their athletes.

Whether you’re an athlete ready to join Team Elite, or a collegiate program interested in partnering with Neversecond, we’d like to hear from you.

Link in Bio → Neversecond Team Elite

Link in Bio → Collegiate Performance Program

Address

Provo, UT
84601-84606

Website

https://never2.com/

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