Gus' Bike Shop

Gus' Bike Shop Gus' Bike Shop was started in 1971 by legendary Belgian racer Gustave Van Cauwenberghe.

Today Gus' is known for their customer service, knowledge and excellent mechanics. Gus' BIke Shop celebrates their 51st season serving the Seacoast this year. We feature the full lines of Parlee, Felt and Diamondback bicycles and new electric pedal bikes from Izip. We also carry stellar brands as Continental, Endura, Shimano, SRAM and Terry. All of our bikes come with a complimentary laser fit and

we have the largest selection of women's bikes, clothing and accessories on the Seacoast. Come to Gus' and discover why we've been picked as one of America's Top 100 bike shops for the past 10+ years

All of our remaining shoes are only$25 each tomorrow at the Seabrook Bike Swap.  Men’s and Women’s  Road and Mountain/gr...
09/06/2026

All of our remaining shoes are only$25 each tomorrow at the Seabrook Bike Swap. Men’s and Women’s Road and Mountain/gravel shoes. Note most road models accept 3 hole road and 2 hole mountain cleats which makes them perfect for your Peleton or spin class. Photos and details below including location of the event.

Join us at the Seabrook bike swap tomorrow with lots of stuff: men’s and women’s clothing, tires, trainers, booties, arm...
09/06/2026

Join us at the Seabrook bike swap tomorrow with lots of stuff: men’s and women’s clothing, tires, trainers, booties, arm warmers, leg warmers, tools, etc. come join the fun and take advantage of GREAT deals.

Pop up sale at the Labor Day Bike Sale in Seabrook. Look for the Gus’ tent!
09/05/2026

Pop up sale at the Labor Day Bike Sale in Seabrook. Look for the Gus’ tent!

08/23/2026

The USDA is proposing to remove protections for 45 million acres of public land. Learn how to comment and whether your favorite trail is affected...

FYIThis flies in the face of studies that bicycle projects reduce congestion, make roads safer for all users and if anyt...
07/25/2026

FYI

This flies in the face of studies that bicycle projects reduce congestion, make roads safer for all users and if anything the DEI should be rephrased to Direct Economic Investment.

U.S. cyclist deaths hit a 40-year high in 2025.

07/23/2026

Share the Road: Safety is a Two-Way Street 🚗

Whether you're behind the wheel or on two wheels, we all have a responsibility to help keep our roads safe.

For drivers:
• Give bicyclists at least 3 feet of space when passing.
• Slow down and wait until it's safe to pass.
• If possible, change lanes when passing a cyclist, just as you would any other slower-moving vehicle.

For bicyclists:
• Obey all traffic laws, signs, and signals.
• Ride in the same direction as traffic and stay as far to the right as is safe.
• Be visible, predictable, and use hand signals when turning or changing lanes.

A little patience and courtesy can prevent a crash and save a life. Let's work together to make Laconia's roads safer for everyone.

07/02/2026

🛣️ Speak up for safer Route 114!

The NH Department of Transportation has identified Route 114 from Bedford to New London as a high-priority corridor for transportation improvements, based on data like crash locations, traffic volumes, and road conditions.

Now they need to hear from the people who use it every day.

If you live, work, bike, walk, or drive along Route 114—whether you’re a local resident, commuter, business owner, trucker, or visitor—please take a few minutes to fill out NHDOT’s survey:

👉 Survey link: https://survey123.arcgis.com/share/7d20d810c2564d6d9aa1cfe1d4d18210

The survey asks about your experience driving, biking, and walking along the corridor, and lets you pin specific locations on a map and add comments about safety issues, gaps, or ideas for improvement. You can skip any questions that don’t apply.

All responses will be analyzed and summarized for this NHDOT Route 114 Corridor Study only.

This is a key chance to lift up the needs of people who bike, walk, and roll on Route 114—please share widely and make your voice heard!

06/14/2026

🚨: Two US lawmakers have introduced the America Bikes Act, legislation that pulls federal infrastructure funding, safety education and domestic manufacturing incentives into one House bill.

Cycling Weekly reports that H.R. 9041 was introduced by Democratic California Representative Mike Thompson and Republican Florida Representative Vern Buchanan, both co-chairs of the Congressional Bike Caucus. The bill would expand federal transportation funding for local, regional and Tribal governments to improve roadway safety for cyclists and pedestrians, fund safety action plans aimed at reducing road fatalities, and standardise bike safety education in elementary and secondary schools.

According to the National Bicycle Dealers Association, the package includes a $500 million annual investment in active transportation infrastructure alongside the Bicycle Transit Integration Grant Program. On the production side, the legislation absorbs proposals from the U.S. Bicycle Production and Assembly Act, which would temporarily suspend tariffs on imported components used to assemble bicycles inside the United States.

The political framing from Buchanan's office leans on practical mobility outcomes, citing reduced congestion, improved mobility and rider safety. Thompson has emphasised access. Industry groups including PeopleForBikes and Rails-to-Trails Conservancy have endorsed the bill.

What makes this version different from previous federal cycling bills is the bundling. Rather than running infrastructure, education and manufacturing as separate political fights, the America Bikes Act asks Congress to pass them as a single trade. Whether that breadth helps or hurts its passage will be the next thing to watch.

05/17/2026

Week is here! 🎉

Whether you're brand new to bike commuting or just trying to get back into the habit, sometimes the hardest part is convincing yourself to get out there.

Here are some of the most common bike commuting concerns, plus tips to help you overcome them! ⬇️

05/08/2026

A New Hampshire State Representative and committee chair recently said:
“It is against the law to run over pedestrians. It’s against the law to run bicycles off the road even though it’s sometimes very tempting.”

For the people who walk, bike, and roll on our roads every day — parents with strollers, kids biking to school, older adults crossing the street — this isn’t funny. It’s frightening.

In our new op-ed, Bike-Walk Alliance of New Hampshire explains why this kind of rhetoric is ignorant and dangerous, and what our leaders should be saying and doing instead to keep people safe.

Read and share our op-ed by clicking on the link in our comments - thanks for reading!

Select Chamberlain

Address

55 Lafayette Road
North Hampton, NH
03862

Opening Hours

Tuesday 10am - 6pm
Wednesday 10am - 5:30pm
Thursday 10am - 5:30pm
Friday 10am - 6pm
Saturday 9am - 5pm

Telephone

+16039645445

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