06/15/2026
🚨 MJOO – Mitch Jr. Outfield & Outdoors
I wanted to take a minute and share the heart behind MJOO and where we’re headed.
First, I am excited to announce that MJOO has partnered with Outdoor Dog Supply and FishUSA to help bring quality outdoor products to our customers. We also carry Pride Dog Feed and are continuing to add products as we grow.
Many of you have also seen Mitch using the MJOO Lil’ Mitch Signature Series Crappie Rods over the last couple of months. Right now we have been testing the 12-foot and 13-foot rods, but I would love to hear what lengths everyone uses and what you would be interested in seeing. I believe I can get rods ranging from 7-foot all the way to 16-foot.
My goal is simple: slowly build MJOO into a brand that offers all things outdoors while keeping Bubba’s legacy alive.
I also want to clarify something that many people assume:
🧡 MJOO is NOT part of The Mitch Jr. Outfield & Outdoors Memorial Foundation.
The Foundation is a separate 501(c)(3) nonprofit organization dedicated to scholarships, youth programs, and giving back to our community.
MJOO is the business side of the vision—a family-owned outdoor and sporting goods brand.
If I’m being honest, God gave me this vision long before I had the confidence to pursue it. There are days when the nerves set in. There are days when my faith feels weak. The enemy tries to whisper that it won’t work, that nobody will support it, and that Bubba’s brand will never become anything.
But God’s Word says:
“Ephesians 3:20 — Now unto Him that is able to do exceedingly abundantly above all that we ask or think, according to the power that worketh in us.”
So when fear shows up, I remind myself that this isn’t my vision alone. God planted this dream in my heart, and with faith, hard work, and His guidance, I believe He will make a way.
Sometimes I sit back and think about brands like Nike, Columbia, AFTCO, and other well-known outdoor companies. They have built incredible brands, but none of them have the story behind them that MJOO has.
MJOO was born from tragedy.
Built through faith.
Driven by purpose.
And dedicated to preserving the legacy of a young man who loved God, family, baseball, fishing, hunting, and the outdoors.
🙌🏾🙏 Built by Faith. Driven by Legacy.
As we continue to grow, we are working on three product lines:
🦌🎣LEGACY SERIES
Inspired by Bubba’s love for hunting, fishing, and the outdoor lifestyle.
⚾️ 🥎OUTFIELD SERIES
Focused on baseball and softball players with apparel, equipment, and gear designed for athletes who love the game.
👸🏽👧🏼HER SERIES
Created specifically for women and girls who love the outdoors, sports, and living life with confidence while staying true to who they are.
We are also exploring future baseball and softball equipment, batting gloves, sliding mitts, sports sunglasses, braided sports necklaces and other athletic gear as the brand continues to grow.
This journey is just beginning, and I truly appreciate every person who has followed, shared a post, purchased a product, offered encouragement, or prayed for our family.
Thank you for helping us keep Bubba’s legacy alive.
🦌⚾️ MJOO – Mitch Jr. Outfield & Outdoors
Keeping His Legacy Alive.
