RLC Rod & Lure Company

RLC Rod & Lure Company Small family owned business making custom lures and rods at a not so custom price.

08/20/2026

It’s been a hot minute since we have post. We are all in on the new house and shop. We are on the final push and will be back up and running before you know it. We appreciate all the support this summer and look forward to get back to making rods and lures!

Remember to stop by and see us tmr and Saturday at the Manton Truck Show! In addition to having our all our products we ...
07/23/2026

Remember to stop by and see us tmr and Saturday at the Manton Truck Show! In addition to having our all our products we will also be making custom crawler harnesses on site! You pick the beads, and blades and we will hand tie it up for you!

RLC will be at the Manton Truck Show this weekend! We will have all our lures, crawler harnesses, terminal tackle and yo...
07/20/2026

RLC will be at the Manton Truck Show this weekend! We will have all our lures, crawler harnesses, terminal tackle and you can order your very own custom rod!

Friday 7/24: 12PM - 7PM
Saturday 7/25: 10AM - 7PM

Another custom RLC rod getting it done on the water! This was a sweet build. It was a cobalt blue rod with white thread ...
07/06/2026

Another custom RLC rod getting it done on the water! This was a sweet build. It was a cobalt blue rod with white thread and his name on the split grip.

Make sure you guys check out BroBo’s Bait & Tackle! They are the newest shop to carry the RLC lure and bait line! They a...
07/04/2026

Make sure you guys check out BroBo’s Bait & Tackle! They are the newest shop to carry the RLC lure and bait line! They are located at 3550 S Seeley Rd, Cadillac, MI.

Rock bass was hungry for a RLC deep diving perch
06/20/2026

Rock bass was hungry for a RLC deep diving perch

From a customer “Bro, no joke. This is the best freaking trout rod I’ve ever owned it fights like a dream.” That what we...
06/14/2026

From a customer “Bro, no joke. This is the best freaking trout rod I’ve ever owned it fights like a dream.” That what we like to hear!

Finished lots of rods today! Placing next weeks order probably Wednesday or Thursday. Get a hold of us to get that custo...
06/12/2026

Finished lots of rods today! Placing next weeks order probably Wednesday or Thursday. Get a hold of us to get that custom rod of your dreams!

Don’t forget to swing by the Adam’s Fly Festival tomorrow and check out RLC and all the other vendors. We will have rods...
06/05/2026

Don’t forget to swing by the Adam’s Fly Festival tomorrow and check out RLC and all the other vendors. We will have rods, lures and baits for sale. We would love to talk to you about designing that dream custom rod for you! We look forward to seeing everyone there!

05/30/2026

We will have a booth set up at the Adam’s Fly Festival next weekend, June 6th, in Kingsley. Make sure you stop by and check us out. We will have all our rods, lures, and baits for sale! Great opportunity to check out everything we have to offer.

Address

8350 N. Morey
Manton, MI
49633

Website

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