03/21/2024
Today, I’m proud to celebrate the 5th anniversary of the launch of CSFC!
To mark the occasion, as I’ve done in years past, I first want to thank all the people who helped me reach this milestone. Specifically, my parents, for their never ending support, including permission to come home to a safe space and build my passion project. Of course, my clients, for giving me the opportunity to be their Coach and working through the many phases of my company’s evolution. Lastly, my mentors, collaborators, and supporters who gave me confidence in my abilities and kept me motivated to continue the path forward. None of my success would be possible without your help!
Although I’ve been active in the fitness world for 20 years, it feels more difficult than ever to stand out in the crowd. Many self-proclaimed wellness experts and fitness influencers skew and/or ignore the knowledge we’ve accumulated for decades for their own gains. As a result, it’s become significantly more difficult for those in need of help to find someone knowledgable and reliable to reach their goals.
My typical approach is to have my clients speak on behalf of their experiences, rather than share my personal sentiments, so potential clients can relate directly to their stories. As always, you can find these testimonials on my website: fitnesswithslobo.com/testimonials. However, I’d like to share my perspective to create a clearer picture of what CSFC has become in the past 5 years.
First, I hate the idea of “selling” my services, as it implies using salesman tactics to persuade potential clients to sign up. Self-care is a journey with no standardized calendar. Rather than convince people they need my services RIGHT NOW, I prefer to remind everyone I’m here and ready to help whenever the time is right. As a result, I’ve found my most successful clients are the ones who felt ready to ask for my assistance.
With that, I avoid temporary discounts and FOMO-inducing messaging. Instead, the discounts I offer are available year round, so most clients can take advantage of a lower price when it feels right for them to begin. And to show my gratitude to those who have helped me most, I offer lower prices for personal friends, former clients, Hamilton Farm members, and client referrals.
I’m so proud to say that the clients who have hired me over the years have been very successful! In addition to working with people of varying goals, backgrounds, and abilities, they are located all over, including different time zones, even different countries. Because of my training approach, plus the ability to work together remotely and/or in-person, most life changes do not keep us from continuing our work together. As a result, over 50% of my current roster has been with me for over 2 years, including some who have been with me since launch in 2019.
Each client and I work together, as a team, to accomplish things many of them didn’t think possible. Some highlights include:
- Client A has safely lost over 100lb, no longer needs to take multiple medications, including insulin, and enjoys a lifestyle with more comfort and less pain!
- Client B, a member of our armed forces, continues to pass required physical fitness tests at the highest level each year, while also spending time with his kids and playing recreational sports!
- Client C has changed careers, gotten married, moved to a new city, bought a house, had a child, and began a new athletic hobby, in which she commonly finishes on tournament podiums!
Behind the scenes, I finally made an effort to address my own well-being, as I lived in a very negative mental state for years leading up to my return home in 2018. Through hard work and sacrifice, I had accomplished things in my career I had only dreamed possible, yet felt empty. A sense of spiraling took over my life and I found myself feeling lower than ever before. However, with the support of my loved ones, I sought help after admitting that I did not have answers to the concerns that collected in my mind. In 2022, I started working with a therapist, which uncovered new information that helped shape a more positive perspective. As a direct result, my mental health is now arguably in the best place it’s ever been!
Lastly, with all of the above in mind, the thing I miss most about my life before CSFC is all of you - My friends and supporters. Being in a dark headspace led to a lot of self-sheltering and avoidance of socialization. As my life has improved over the past couple years, I’ve rediscovered the desire to connect with the people I’ve been without. Over time, I’ve made efforts to reach out to some of you via text, DM, or call, in order to catch up. However, I fear many of my attempts get lost in the chaos of any given day, and I get it.
Therefore, I want to close by saying: I’d love to hear from YOU! Whether you want to talk shop, or just talk, I’m hopeful this message resonates and we can start a dialogue. We hear it all the time: Life is short! There’s no time like the present! Carpe diem!
Thank you for reading and thank you more for your support! 💚
