MotoMullets™
It all came together one evening after a strenuous kickball game at a bar in Broad Ripple, Indiana. I pulled up to the bar on my Ducati 848 and as I sat down to greet my teammates I placed my AGV Agostini replica helmet with a gold screen on top of an old light pole next to the table. The helmet was positioned so the light pole seemed like a body and it looked as though it came to l
ife and was staring at me! We all started to talk to the helmet as if it was joining our conversation. A friend made a comment that it would great be to have hair coming off the back of the helmet to look even more lifelike. It was at this moment that I said, ‘well, how about a mullet!’ Hence the company MotoMullets™ was born. I then started living and breathing the life of a mullet; how it would attach, what colors it could be made in and how it would lay or blow in the wind. I often visualized the mullet and helmet coming together and the hair would lift from the shoulders and softly whip around in the breeze. It’s beautiful, feathered and lethal; you just don't see its kind nowadays! This was the inspiration to study the mullet market and companies whom make them. I soon realized nothing of the sort existed as an accessory for any type of helmet! After a year’s worth of research, an initial investment, thanks to Grandma, several meetings with attorneys, trademarks and many evenings of beer and multiple sketches of the most appropriate design; I now have my first order of MotoMullets™ resting in my basement ready to be distributed to the discerning mullet enthusiast! During the last year I realized I am also supporting a good cause by means of helmet safety. One must wear a helmet to enjoy the qualities and attributes a mullet may provide! So I decided I needed another branding idea and after countless ideas of what this could be, 'Safety first. Tail second.' seemed to appropriately add to the MotoMullets™ motto and allowed for advancement of the idea to support helmet safety. This product supports a lifesaving tool and may only be enjoyed when a helmet is worn! Please support my small business and buy one for yourself and two for your friends. I owe a big thanks to Matt Garten, FBB (the kickball team), NG and SG for their beer drinking support, product modeling and testing during the creation and evolution of the product that is, MotoMullets™.
