Sourland Cycles

Sourland Cycles HOURS
Tue - Fri: 10 - 6
Saturday: 10 - 5
Sunday 11 - 4
Schedule your repair for next day service! We're a different kind of bike shop. And we are not finished.

Casual riders to commuters, high road miles to full suspension shredders, kids and family bikes in all flavors. Sourland Cycles is committed to being a different kind of bike shop. But what do we mean, “A different kind of bike shop?’

Different starts with our vision for creating an attractive retail and service space for cyclists of all types. Different is our mature, friendly staff of men and w

omen cyclists who welcome the opportunity to help you realize the joy of being on a bike; no matter what or where you ride. Different is our commitment to the woman cyclist; you’ll find a significant amount of floor space and inventory dedicated to the women cyclist of all types. Different for is value and style being a GIANT partner store offers. The “bang for the buck” across all categories continues to amaze us. Different is our broad range and selection of bikes, gear and clothing. From first bike to race bike, road, town or trail, we have the staff to guide you. Being a different kind of bike shop means we are committed to continuous improvement and innovation in how we deliver a better customer experience. Everyday. In fact we started a list. Browse this site, then come in and see for yourself. We hope you see differences everywhere you look.

🇺🇸Join the Long-Standing Hopewell Tradition of the Youth Bike Brigade! 🎆🚲Children of all ages (& interested parents) are...
05/20/2026

🇺🇸Join the Long-Standing Hopewell Tradition of the Youth Bike Brigade! 🎆🚲
Children of all ages (& interested parents) are invited to decorate bikes, strollers, wagons, and scooters and ride along in the Parade!

Parade Details:
Children of all ages (and interested parents) are invited to decorate bikes, strollers, wagons, and scooters and ride along in the Hopewell Bike Brigade.
- Date: Sunday, May 24
- Lineup: 12:30 PM at Taylor Terrace
- Judging: 12:45 PM (Participants must be at the lineup by 12:45 PM to be eligible for judging)
- Parade Step-off: 1:00 PM
- Route: The Bike Brigade will ride east on Broad Street from Taylor Terrace to Princeton Avenue, concluding at Hopewell Elementary School.
- Closing Ceremony at Hopewell Elementary School will include a memorial ceremony, presentation of awards, and water, juice, hot dogs, and Kona Ice available to all parade participants.

Contact [email protected] or more information!

🇺🇸Join the Long-Standing Hopewell Tradition of the Youth Bike Brigade! 🎆🚲Children of all ages (& interested parents) are...
05/20/2026

🇺🇸Join the Long-Standing Hopewell Tradition of the Youth Bike Brigade! 🎆🚲
Children of all ages (& interested parents) are invited to decorate bikes, strollers, wagons, and scooters and ride along in the Parade!

Parade Details:
Children of all ages (and interested parents) are invited to decorate bikes, strollers, wagons, and scooters and ride along in the Hopewell Bike Brigade.
- Date: Sunday, May 24
- Lineup: 12:30 PM at Taylor Terrace
- Judging: 12:45 PM (Participants must be at the lineup by 12:45 PM to be eligible for judging)
- Parade Step-off: 1:00 PM
- Route: The Bike Brigade will ride east on Broad Street from Taylor Terrace to Princeton Avenue, concluding at Hopewell Elementary School.
- Closing Ceremony at Hopewell Elementary School will include a memorial ceremony, presentation of awards, and water, juice, hot dogs, and Kona Ice available to all parade participants.

Contact the for more information!

Next week, May 20th, Personal Trainer & Mindset Coach  will be hosting a FREE presentation and Q&A session here at the s...
05/13/2026

Next week, May 20th, Personal Trainer & Mindset Coach will be hosting a FREE presentation and Q&A session here at the shop at the end of our Wednesday night women’s ride! (7PM)

Read about the Event Below! 👇
RSVP here or with the link in our bio! (https://forms.gle/gtv1Mg792QnFtckS9)

Ride Stronger for Longer w/ Alana Asch, MS. CSCS.
Endurance athletes often push mileage and intensity without realizing how easily underfueling can compromise performance. This talk breaks down Relative Energy Deficiency in Sport (RED-S), why cyclists are particularly at risk, and how low energy availability impacts power, recovery, hormones, bone health, and long-term durability.

We’ll also cover how strategic strength training supports proper fueling, improves force production and resilience, and helps athletes perform stronger — for longer. You’ll leave with practical tools to fuel smarter and train in a way that sustains both health and performance.

This presentation will focus on women’s performance, but all are welcome to attend!

We hope to see you there!

Email [email protected] if you have any questions.

You asked, we delivered. Sam & Jackie’s No-Stress Gravel Ride will host its inaugural ride THIS THURSDAY! Click the link...
05/06/2026

You asked, we delivered. Sam & Jackie’s No-Stress Gravel Ride will host its inaugural ride THIS THURSDAY! Click the link 🔗 in our bio to sign up! ( https://forms.gle/9xeAEjbjLaYdVgUCA )

Welcome to Sam & Jackie’s* No-Stress Gravel Ride! This will be a casual, Thursday night ride on various bike paths and unpaved roads in the area, including the D&R Towpath and Lawrence-Hopewell Trail. Start locations will vary week-to-week.

All riders and bike styles are welcome, but you should have 32mm or wider tires, and a spare tube. Helmets are mandatory. We’ll plan to average 8-10 mph on relatively level terrain.

Our first ride will be Thursday, May 7 from 5:30 p.m - 7 p.m.

We will meet at the Washington Crossing Bridge Parking Lot (NJ side).
https://maps.app.goo.gl/vhN93MokPx9monDm8

*Jackie may or may not be present.

Please let us know if you are planning to join us.

Thanks,

Sam & Jackie

Group rides from Sourland Cycles are free to participate in and sponsored by the shop. If you enjoy these rides and want to see more offerings in the future, consider supporting the store by bringing your bike in for maintenance, recommending us to a friend, or making your next cycling purchase here at the store. Thanks for shopping and supporting local retail!

04/25/2026

We’ve got lots of awesome new options from Lazer Helmets to keep your little one rolling safely, while still riding in style!

Skylar on the other hand, isn’t so thrilled about our new stock…

Stop by the shop today to see all the new choices!

Join Sourland Cycles & Needle Creek Brewery on May 7th at 6PM for a casual no-drop ride experience leaving from Needle C...
04/25/2026

Join Sourland Cycles & Needle Creek Brewery on May 7th at 6PM for a casual no-drop ride experience leaving from Needle Creek Brewery in Pennington, NJ and returning to the Mama’s Night on the Farm experience!

RSVP to the event Here! ( https://forms.gle/raYxza2TLythsDY17 )

Enjoy the 23 Mile route with ~1,000 ft of elevation that loops towards Rosedale and back. This event will be a NO-DROP ride and will take place at a casual pace.
Get a copy of the route here ( https://ridewithgps.com/routes/54786071 )
RSVP or view the Strava Event here ( https://www.strava.com/clubs/172382/group_events/3479938466527534826 )

Group rides from Sourland Cycles are free to participate in and sponsored by the shop. If you enjoy these rides and want to see more offerings in the future, consider supporting the store by bringing your bike in for maintenance, recommending us to a friend, or making your next cycling purchase here at the store. Thanks for shopping and supporting local retail!

Below are some friendly ride reminders!
You should be able to ride the route at an average 12 mph or more pace
If you are joining us for the first time, please send me an emergency contact name and number
Check your email before heading to the shop in case of any changes
Meet in front of shop a few minutes before start time — we’ll start on time
YOU MUST HAVE LIGHTS ON YOUR BIKE, front and rear, so you can be seen in traffic (SC shop has a good selection if needed) BE SURE TO CHARGE THEM
Bring water!
Do your bike ABC’s (check your Air, Brakes and Chain)

I acknowledge that this is a free social ride event hosted by Sourland Cycles and Needle Creek Brewery, and that Road Cycling is an inherently dangerous activity. I understand that Sourland Cycles & Needle Creek and their employees are not responsible/liable for any damage or property loss and/or bodily harm and/or death that may occur during the participation in this event.
By participating in the ride, I consent to these terms.

Join Sourland Cycles at the shop on May 23rd to enjoy the Giro d’Italia the way it was meant to be, by riding your bike!...
04/23/2026

Join Sourland Cycles at the shop on May 23rd to enjoy the Giro d’Italia the way it was meant to be, by riding your bike!

At 10AM we’ll have two rides that will loop back to the shop where free coffee, snacks, free-to-enter raffles, and a bike sale will all be waiting for you.

Representatives from Trek, SRAM, Skratch & Boyd will be present to answer your burning brand specific questions, and discuss high end options for your favorite products!

RSVP Here (or with the link in our bio!) https://forms.gle/orYcQqsq21Ni1ixi8

04/22/2026

This Weekend at Sourland Cycles!

SATURDAY ⛅️

Sourland Cycles Beginner Group Ride - 12 PM

We’ll start at Sourland Cycles and ride 20 miles with just a bit more elevation gain than last week , about 1100’ . This is a no-drop ride. We wait for everyone and the pace will be casual. If you’re new to road biking or maybe just haven’t ridden in a while and need a shakeout cruise, join us for an easy bike ride.

Where: Sourland Cycles Shop (Please park in the back of the deli lot)
When: 12PM, Saturday April 25, 2026

Group rides from Sourland Cycles are free to participate in and sponsored by the shop. If you enjoy these rides and want to see more offerings in the future, consider supporting the store by bringing your bike in for maintenance, recommending us to a friend, scheduling a bike fit, or making your next cycling purchase here at the store.

SUNDAY ☀️

Sourland Cycle Sunday Ride, 8:30am

Here are the details: The route will cover 32 miles with ~1944 ft of elevation. We leave 8:30am, Sunday April 26th from Sourland Cycles. This will be a B-rate ride, pace to be 15.5. to 16.5 mph. Have lights on your bike (for visibility) and come with a copy of the route in case of separation from the ride leader. Will cancel prior to the ride if weather conditions change for the worse.

Group rides from Sourland Cycles are free to participate in and sponsored by the shop. If you enjoy these rides and want to see more offerings in the future, consider supporting the store by bringing your bike in for maintenance, recommending us to a friend, or making your next cycling purchase here at the store. Thanks for shopping and supporting local retail!

Looking forward to seeing you!

~~~~~
Sourland Cycles - a different kind of bike shop

ph: 609-333-8553
www.sourlandcycles.com
53 E. Broad Street,
Hopewell, NJ 08525

Tues-Fri: 10-6
Sat: 10-5
Sun: 11-4

Open for repairs, sales, and bike pick-up.
Bike purchase can be done online with Giant, Liv and Specialized, or by calling the store.
Thanks for your patience and support.
Follow for news, events and sales 📲

Eat Well, Bike Well, Be Well, Hopewell, NJ

The weather looks very promising for Wednesday, and the route is fun and pretty flat, so I hope to see you there!Link to...
04/22/2026

The weather looks very promising for Wednesday, and the route is fun and pretty flat, so I hope to see you there!

Link to the route: https://ridewithgps.com/routes/54528740
For those of you who are on Strava, you can RSVP here: https://www.strava.com/clubs/172382/group_events/3479210134356137990

Ps. Here are some reminders (most of which are courtesy of Carolyn 😊):
You should be able to ride the route at an average 12 mph or more pace
If you are joining us for the first time, please send me an emergency contact name and number
Check your email before heading to the shop in case of any changes
Meet in front of shop a few minutes before start time — we’ll start on time
YOU MUST HAVE LIGHTS ON YOUR BIKE, front and rear, so you can be seen in traffic (SC shop has a good selection if needed) BE SURE TO CHARGE THEM
Bring water!
Do your bike ABC’s (check your Air, Brakes and Chain)
Sunset is at 7:39 7:44


🚴‍♀️Needle Creek pop-up ride, Thursday 5/7 at 5:30 pm🚴‍♀️

Our local Pennington farm brewery is having a women’s night on the farm on Thursday May 7th, and we’re therefore organizing a pop up ride. Hope you can join us!
Strava link: https://www.strava.com/clubs/172382/group_events/3479938466527534826
Link to the route: https://ridewithgps.com/routes/54683152

04/09/2026

This Weekend at Sourland Cycles:

S A T U R D A Y 🚴🚴‍♀️🚴‍♂️

Sourland Cycles Beginner Group Ride - 10:00 AM

Saturday’s weather looks almost as good as last weekend, about 60 deg, with light winds, and sun! We’ll start at Sourland Cycles and ride 20 miles with just a bit more elevation gain than last week , about 1100’ . This is a no-drop ride. We wait for everyone and the pace will be casual. If you’re new to road biking or maybe just haven’t ridden in a while and need a shakeout cruise, join us for an easy bike ride.

Group rides from Sourland Cycles are free to participate in and sponsored by the shop. If you enjoy these rides and want to see more offerings in the future, consider supporting the store by bringing your bike in for maintenance, recommending us to a friend, scheduling a bike fit, or making your next cycling purchase here at the store.
Thanks for shopping and supporting your local bike shop!

S U N D A Y 🚴🚴‍♀️🚴‍♂️

Sourland Cycles Sunday Co-Ed Group Ride w/ Dave - 8:30am

Hello folks, This Sunday looks great as the weather watchers are showing 45 degrees at the start and rising to 55 at the end of our ride. Chillish for spring but fine riding weather! Join me!

Here are the details: The route will cover 32 miles with ~1600ft of elevation. We leave 8:30am, Sunday April 12th from Sourland Cycles. This will be a B-rate ride, pace to be 15.5. to 16.5 mph. Have lights on your bike (for visibility) and come with a copy of the route in case of separation from the ride leader. Will cancel prior to the ride if weather conditions change for the worse.

S U N D A Y 🚴🚴‍♀️🚴‍♂️

This week Ed will be leading out a “recovery” pace ‘A’ Ride (17-20 MPH avg).

The ride will leave from the shop at 8:30 AM and will cover 40 miles with ~2200 ft of climb.

This will be a DROP RIDE - Drop rider do not have a ride weep and will proceed at avg group pace; it is recommended that you come with a copy of the route in case of separation from the ride leader. A helmet and a set of lights are required for all who participate in Sourland Cycles group rides.

Address

53 E Broad Street
Hopewell, NJ
08525

Opening Hours

Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm
Saturday 10am - 5pm
Sunday 11am - 4pm

Telephone

+16093338553

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