Norvise

08/20/2026

It is with a heavy heart and great sadness that we announce the passing of a true ambassador to the sport, the brand and a friend. Norvise ambassador Dom Pertruzzi passes away on Sunday.

Dom, we will miss you my friend! 😢

02/15/2026

We just finished a bunch of Stainless Magnum Hubs. These have been out of stock for a while and some of you have been asking about these.

They are up on the site and ready for purchase.

01/19/2026

Todd will be at the show!

Introducing our Guest Fly Tyers.....

Todd A. Schotts is a custom production fly tier through Grizzly Flies by Schottsie located Southeastern Michigan. He is an active member of the Michigan Fly Fishing Club & Huron River Fishing Association. In 2015 he was awarded the Michigan Fly Fishing Clubs highest honor, “Volunteer of the Year”. He is is the current President of the Michigan Fly Fishing Club and past President and current Director of the Huron River Fishing Association,.
Two flies he designed appeared in Eastern Fly-Fishing Magazine and five of his appeared in the spring issue of Fly Fusion Magazine. His passion is creating new amazing flies, being a Bass Bum, chasing Panfish in ponds & lakes, and chasing trout in spring creeks or headwaters of amazing waterways. He is on the Pro Staff with Anadromous Fly Company; Team Member (Pro Team) for Nor-vise, Pro Team for UV Craft and TFO Rods. You can contact Todd at [email protected] or at Grizzly Flies by Schottsie on Facebook or Instagram.

01/19/2026

This is always a great show! Looking forward to the changes this year n

Introducing our Guest Fly Tyers.....

Matt Zudweg aka “Zuddy” is from Newaygo, Michigan. He is a USCG Captain and has been guiding on the Muskegon River Since 2003 for Feenstra Guide Service. Matt is best known in the industry for his bass fly “Zudbubbler”, a modern version of the vintage Gerbubble Bug. When not on the water, he can usually be found in his studio creating artful balsa poppers. Matt’s website is www.boneyardflygear.com

01/16/2026

Here is a recap video from last weeks Fly Fishing and Wine festival.

01/16/2026

We will be there in 2027!

Thank you for another incredible year!

01/04/2026

Check out the floor plan, we will be on our familiar corner once again this year.

Make your plans now! Which section are you hitting first?

Get your tickets to the Virginia Fly Fishing and Wine Festival right here: https://vaflyfishingfestival.com/

01/04/2026

It is getting close!!!

Now is the time to grab your tickets!

Link in bio: Get your tickets now: https://vaflyfishingfestival.com/