Katrina Klooster Coaching

Katrina Klooster Coaching The work you're doing doesn't fit anymore. Let's figure out what's next for you.

We don’t get old because we age. We get old because we decide we’re too old to keep evolving.Somewhere around 25 most pe...
06/08/2026

We don’t get old because we age.

We get old because we decide we’re too old to keep evolving.

Somewhere around 25 most people stop seeing their potential.

They stop believing in themselves and start doing what everyone around them is doing.

Most people will spend the next 50 years chasing success they don’t really want, wondering why they’re not fulfilled, and then sitting at the end of their lives wishing they would have lived when they had a chance.

If you’re lucky, you hit a low point in your 40s or 50s.

People will call it a midlife crisis but you’ll realize it’s the point when you wake up and decide you don’t want to be like everyone else who’s settling for a mediocre life filled with the regret that they never had the courage to get to know who they are and really live.

You want to feel alive while you’re alive.

You want to do work that’s engaging and meaningful to you.

You want relationships and conversations that stimulate you and challenge you to grow.

You want to see what you’re capable of in this one and only life you were given.

You want experiences and adventures that challenge the way you think, help you see different perspectives, allow you to share your gifts, and leave you realizing you get to keep learning, growing, and evolving until you decide to stop.

How you live your life is your choice.

Nobody’s coming to make that choice for you.

So if a mediocre life filled with regret scares the s**t out of you, it’s not too late.

But you better hurry up and get to living before it is.

06/02/2026

That quiet knowing you keep pushing down is a signal worth paying attention to before you have to.

Yes you’ve built a really good life. You’ve made choices that all made perfect sense in your 20s and 30s.

But now in your 40s and staring at 50 something inside you keeps saying this isn’t it anymore.

But you keep shoving it down and trying to outrun it.

This little voice doesn’t have to mean you’re ungrateful or selfish.

It could mean you’re a woman who is continuing to evolve (which is what we’re supposed to do.)

And it could mean you have so many gifts the world needs that you’re completely ignoring.

You didn’t build the wrong life or do anything worth feeling guilty about.

You outgrew what made sense in your 20s and 30s and you’re ready for more.

Changing the story you choose to tell yourself now changes everything about the story of your life you get to tell 30 years from now.

What are you pretending not to know?

It’s time to be courageous enough to see that.

If that whisper is getting louder, drop a 🤍 below.

You’re not alone.

If you’re a midlife, Gen X woman who knows she’s ready to make a career or life change, follow along. This is a safe space to be courageous enough to change in our 40s, 50s, and beyond.

Let’s make our 80 year old selves proud!

05/30/2026

Update… 418 days until I turn 50!

I’m sharing parts of my journey of becoming the woman I want to be as I turn 50.

I’ve spent a lot of time thinking about who I want to become in this next chapter, what I want my 50s to look and feel like, and what I want to create as I close out my 40s.

But lately, my journal keeps bringing me back to the same things…

Slowing down, savoring this, and creating.

My daughter is still home for two more years. This room still holds pieces of us. And while part of me is excited for what’s next, I don’t want to be in such a hurry to get there that I miss what’s here.

So I’m dreaming up something new.

A space for creativity, curiosity, and play. A room with no deadlines, expectations, or productivity goals. A place to sew, paint, make things, experiment, putter, flutter, and be fully In Process.

Maybe that’s what this next season is really about.

Not becoming someone else.

Creating a more space to be fully ourselves.

I’ll keep you posted as this room and this more honest version of me take shape.

Are you feeling the pull to slow down, savor, and create too?

05/29/2026

One of the reasons change feels so hard is because we think it’s supposed to start with excitement and tons of motivation.

But real change doesn’t start with a beginning. It starts with an ending.

And endings are complicated even when we choose them.

Because what you’re leaving behind is familiar. It’s what you’ve known. It still holds parts of your identity, routines, relationships, safety, certainty, and comfort.

So when you decide to leave a career, build a new habit, move, change a relationship, let go of an old version of yourself, or want something different for your life it often brings all sorts of emotions other than excitement.

Sadness. Confusion. Fear. Doubt. Loss. Relief mixed with guilt.

That doesn’t mean you’re doing it wrong.

It means something old is ending before something new can begin.

We want the new beginning but an ending comes first. And it’s important to go through so you can get to the stage where you start something new.

Trust yourself as you move through this process and before you know it, that something new will be your new normal.

I thought the guilt meant I was wrong. So I got busier hoping I’d outrun it.It couldn’t. Instead I ended up getting shin...
05/27/2026

I thought the guilt meant I was wrong.

So I got busier hoping I’d outrun it.

It couldn’t. Instead I ended up getting shingles, burning myself out, and feeling even more guilty because I couldn’t do everything I needed to do.

Here’s what I know now…

What I was experiencing wasn’t real guilt, it was false guilt, which is something so many good women learn.

False guilt doesn’t mean you’re making the wrong decision or you’re bad.

For a lot of women in midlife, it’s actually a signal or important sign that something has shifted.

For many of us it’s a signal we’re outgrown something we used to fit perfectly inside.

You don’t have to get rid of the guilt before you start moving.

You just have to stop letting it make the decision for you.

Anyone else hate feeling guilty too?

Share your thoughts in the comments.

If you’re a midlife woman in the messy middle where what used to fit so well just doesn’t anymore, but it’s so uncomfortable not knowing what’s next, follow along as I share my journey of navigating the unknown, changing any evolving as I turn 50 soon, and aging out loud.

05/20/2026

We keep having the wrong conversation.

We don’t need to be more confident before making the next career move or life change.

I used to think I needed to feel more confident before I could do anything.

I thought the fear meant I wasn’t ready.

A few years ago a speaker came into our school and said something that felt like it was made for me.

Fear isn’t a sign you’re not ready. It’s a sign you’re on the edge of learning something new.

I know it sounds traumatic, but that reframe changed everything for me.

I stopped trying to get rid of the fear. I stopped waiting to feel confident enough. I just decided to take fear along for the ride and do it anyway.

I’m scared all the time. I just stopped making it a problem.

Feel my feelings. Follow my plan. That’s one of my life’s mottos.

Courage was never about feeling ready. It was about deciding that what’s on the other side matters more than how uncomfortable the fear feels right now.

If you’ve been waiting to feel confident before you take a step, this is your sign to stop waiting.

What would you do right now if you decided to stop making the fear a problem?

Tell me in the comments.

Hey, North Iowa! Save the Date!I’ve partnered with Katie  to create what we wish existed when we were building our busin...
11/18/2025

Hey, North Iowa!

Save the Date!

I’ve partnered with Katie to create what we wish existed when we were building our businesses.

Think Bigger: An event for women of all stages of business from wondering what else they could do to considering how to scale what they’ve built.

This is THE event for thinking bigger, building friendships with other women with big dreams and goals, and creating what’s next.

Mark your calendars and keep your eyes peeled as we share more!

We don’t do busy around here.We don’t people please. We’re not here to just be another person adding to the noise.We’re ...
11/13/2025

We don’t do busy around here.

We don’t people please.

We’re not here to just be another person adding to the noise.

We’re here to learn to be more impactful leaders who create more impactful leaders and more impact.

Don’t believe everything your brain tells you.Yes you can. 🧡
11/06/2025

Don’t believe everything your brain tells you.

Yes you can. 🧡

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