Sports City USA

10/16/2026

⚾️⭐ ALL-STAR NEWS FROM SPORTS CITY USA!

Frisco is stepping up to the plate! The Miracle League of Frisco has been named the host city for the 2026 National Miracle League All-Star Weekend, welcoming hundreds of athletes and families from across the country to Sports City USA. 🇺🇸

And we’re proud to be an Official Sponsor of this incredible weekend! 🙌

From October 16–18, Frisco will celebrate talent, courage, community and the joy of the game, proving once again that in Sports City USA, there’s a place for every athlete to play. ⚾️💙

Let’s play ball, Frisco! 🌟

https://bit.ly/3TvfSiW

10/16/2026

🍌⚾ BANANA BALL IS COMING, FRISCO! ⚾🍌

The bananas are back, and you won’t want to miss the action! 🤪🏆 Get your name on the 2027 Ticket Lottery List for your chance to see our World Tour Champions, the Texas Tailgaters, bring the fun, the chaos, and the crazy plays to Frisco!

🎟️ The lottery list is OPEN! Sign up now and get ready to go bananas when the Selection Show wraps up!

Who’s ready to yell, cheer, and get a little bananas? 🙋‍♀️🙋‍♂️
https://bit.ly/4i6y9ve

10/15/2026

🏈🌎 The world is coming to Sports City USA!

Frisco is ready for kickoff as the inaugural USA Football, Nations Cup takes over The Star, Dec. 10–12! 🔥 Elite flag football teams from the U.S., China, Mexico and Japan will hit the field for some international competition.

With flag football headed to the 2028 Olympics, the momentum is building—and Sports City USA is right in the action! 🏆

10/14/2026

🏆 Big news for Sports City USA!

Visit Frisco is proud to bring home Sports ETA’s Top Marketing Campaign Award for our Sports City USA campaign! 🎉

This recognition celebrates the creativity, collaboration and partnerships that help make Frisco a premier sports destination. From professional teams and world-class venues to major sporting events, sports bring visitors to our city and make a big impact on our local economy.

We’re proud to show the world why Frisco is where greatness grows. ⭐
https://bit.ly/47jy16A

⚽🏈🏀 What’s your favorite thing about Frisco’s sports scene? Tell us in the comments!

10/13/2026

🍂⛳ Fall is calling, and the greens are waiting in Frisco!

Cooler temps, beautiful fairways, and the perfect excuse to plan a golf getaway. Whether you're teeing off at

PGA Frisco, or Westin Stonebriar Resorts , or Omni PGA Frisco Resort & Spa, or any of the otehr great courses, fall is the perfect time to hit the links in Sports City USA!

Who’s ready to grab their clubs and book a tee time? 👇

10/05/2026

The next big play for is already in motion. ⚽️🏆

Plans are taking shape for a new mixed-use district on the east side of Toyota Stadium, and it’s bringing even more energy to one of Frisco’s biggest sports destinations.

Think hotel stays. Big meetings. Live entertainment. Great food. More ways to gather. More reasons to stay.

The first phase is planned to feature:
🏨 A boutique hotel
🏟️ Convention, meeting, and event space
🍴 Restaurants, bars, and entertainment

Because in Sports City USA, the action doesn’t stop when the final whistle blows.
The next chapter is coming. And it’s going to be a big one.

Read the full announcement from Visit Frisco: https://bit.ly/4rw3UBZ

Be a good sport and head to Frisco, Texas. Just 25 minutes north of Dallas, Frisco is the go-to place for fun in the DFW Metroplex.

10/01/2026

Whether you’re here for an event or have been waiting to check out Frisco’s epic sports scene, Sports City USA always has something to play, watch, or experience 🏆

From catching a game to hitting the golf course, discovering a new venue, or getting in on the action yourself, see what’s happening in Frisco this month.

09/30/2026

🏆🏒 Sports City USA for the win!

Frisco is getting ready to take hockey to a whole new dimension. 🌌🚀

The inaugural Cosmic Hockey Takeover Tour is coming to Frisco, Comerica Center bringing big hockey energy, an out-of-this-world atmosphere and a brand-new way to experience the game.

From the rink to the stars, there’s always something new playing in Sports City USA. ⭐

🏒 Ready for the takeover?
🌌 Get the details → https://bit.ly/4z7wVXn

09/28/2026

From championship competitions and professional sports to youth tournaments, international events, entertainment, meetings, and everything in between, Sports City USA’s venue portfolio creates opportunities for sports to happen at every level. Here's a list of our professional sports venues that help make our sports ecosystem grow and thrive!

09/25/2026

What if you could go behind the scenes of America's Team?
At The Star in Frisco, you can.

The Dallas Cowboys Tour gives visitors a look inside the team’s World Headquarters and Practice Facility, offering a behind-the-scenes glimpse of the people, places, and operations that power one of the most recognized franchises in pro sports.

This opportunity transforms an NFL headquarters and training environment into a year-round fan experience, connecting sports, tourism, hospitality, retail, entertainment, and business in one destination.

It’s more than a tour. It’s a look at the business behind the game, right here in Sports City USA.