Athletic TIPS™ is powered by a Web-based platform, featuring community workshops, online learning, brochures, and other collaterals. A marketing and public relations engine ensures broad reach and optimal attendance at all events. The Athletic TIPS™ management team has over 30 years experience in healthcare and sports marketing communications, seminar and workshop implementation, and special event
s management. This combination of healthcare and sports-focused marketing expertise is unique to the marketplace and has enabled Athletic TIPS™ to integrate its professional advisory board with direct-to-consumer campaigns. Athletic TIPS™ spokespersons and supporters maximize all opportunities for branding, visibility and consumer engagement. To further assure the delivery of consistent content in all community workshops and marketing materials, Athletic TIPS™ has developed a training curriculum for presenters which provides rigid guidelines for conducting events. Members of the Athletic TIPS™ Advisory Board and their colleagues will continue to train other healthcare professionals and certified athletic trainers in presenting information to amateur athletes as well as their parents, coaches, athletic trainers and educators. It is anticipated that the demand for these programs will grow exponentially and our Athletic TIPS™ training cadre is positioned to expand to meet the need. With its core competencies concentrated on sports, healthcare, and mitigating sports injuries, Athletic TIPS™ answers the need for education – the single most important element needed in amateur athletics.