05/18/2026
As we commemorate Asian American Pacific Islander Month, USTA Colorado is highlighting members of the Colorado tennis community who have made significant contributions to our sport.
This week’s profile is on Alan Tsuda, a coach at Rich’s Tennis School in Boulder and an assistant coach for Fairview High School Girls’ tennis team.
Alan’s father introduced him to tennis at the age of eight. As a junior, Alan competed at state, sectional, and national levels. He played on the CU Club Team that reached nationals four years in a row.
Alan graduated from CU with a degree in child and neuro psychology, but couldn’t envision using his degree at a desk job. He embraced the idea of utilizing psychology and his love for tennis to help both juniors and adults. Alan believes he can help all his students to reach their full potential as tennis players, and in the case of juniors, to help transfer lessons learned on court to life experiences.
Alan’s longtime coach, Rich Berman, encouraged Alan to attend the Dennis Van der Meer Tennis Academy in Hilton Head Island, South Carolina, to earn his Professional Tennis Registry (PTR) certification. Alan did just that and has been the cohead teaching professional at Rich’s Tennis School since 2002. Alan enjoys seeing students begin as youngsters, and then years later, head off to college ready to play tennis and ready for the rigors of college academics.
For Alan, Rich has not only been his coach, but his mentor and friend. He would even go as far to say that Rich has been like a third parent to him—he has influenced him that much. Alan has nothing but love and respect for Rich and all that he has taught him about tennis and life. Alan learned the importance of honesty, being a man of his word, hard work, and perseverance—qualities that have helped him become not just successful on the court, but in life in general.