05/19/2026
I spent over 20 years doing everything I was supposed to do to manage my stress.
Meditation. Exercise. Breathwork. Yoga. High-priced coaches. More than 45 different approaches over the course of my career as a managing partner running four offices and three companies.
Some of it helped. For a while.
But the pressure always came back. Every morning I'd wake up tired. Every evening I'd feel my neck and shoulders tighten just looking at the next day's schedule. The relief was always temporary. The stress was always permanent.
It wasn't until I ended up with a heart monitor strapped to my chest, my heart rate spiking to 293 beats per minute, and a doctor telling me that rhythm could have killed me, that I finally started asking the right question.
Not "how do I manage my stress better?"
But "why do I keep generating it in the first place?"
That one question changed everything.
Stress management gives you tools to cope with pressure after it arrives. What almost nobody talks about is the layer underneath, the thoughts, the resistance, the deeply embedded beliefs that keep recreating the stress over and over regardless of what techniques you use.
That's the layer where the real work happens. And that's what I wrote about this week.
If you've ever felt like the meditation worked for a while and then stopped, or the exercise helped but never quite solved it, or you just can't seem to catch a break no matter what you try, this one's for you.
If your stress management techniques keep failing, you're not doing it wrong. You're solving the wrong problem. Here's what's really going on.