James Bros. Bikes

06/17/2026

A fresh shipment of X-LAB RS7 and RS5 road bikes just rolled into James Bros Bikes, and they’re looking fast standing still.

While most shops are talking about X-LAB, we’ve actually got them on the floor. Deep inventory. Multiple sizes. Ready to ride.

The only thing better than reading specs online is throwing a leg over one and finding out for yourself.
If you’re shopping for a performance road bike, this is your sign.

📍Auburn, AL
🚗 Worth the drive.
🚴 Definitely worth the ride.

06/12/2026

James Bros. Bikes shop ride will be leaving earlier this week, it's getting hot. We will be leaving at 6 am from the shop. Approximately 64miles, one planned stop at mile 40. Pace has been around 19-20 mph average the last few Saturdays. If you are questioning your fitness feel free to join and just sit in, no need to pull there are plenty of folks that are happy to do it. If you have any questions call the shop. Route listed

63.4 mi, +3269 ft. Bike ride in Auburn, AL

06/05/2026

Meet the Allied Fitz

Lightweight, incredibly capable, and ready to tackle anything the trail can throw at it. The Allied Fitz is built to do it all—climb efficiently, descend confidently, and put a smile on your face every time the trail points downhill. With 140mm of travel and an exceptionally lean build, the possibilities are endless.

06/05/2026

James Bros. Bikes shop ride will be leaving at 7am from the shop. Approximately 65miles, one planned stop at mile 40. Pace has been around 19-20 mph average the last few Saturdays. If you are questioning your fitness, feel free to join and just sit in, no need to pull there are plenty of folks that are happy to do it. If you have any questions call the shop. Route listed below

65.2 mi, +3156 ft. Bike ride in Auburn, AL

05/29/2026

Tomorrow's group ride, 5/30/26, will be leaving James Brothers Bikes at 7am. One stop at mile 32 (The Pilot) in Tuskegee. Pace 19-20 mph.

https://strava.app.link/3b1OHwdux3b

05/28/2026

You’ve asked, here’s what Eddie is tackling Unbound XL with…
ENVE MOG with a SRAM Red XPLR group pushing a 10-46 cassette and 46T chainring.
ENVE bar/stem combo and Zipp Vuka Carbon aero bars
S-Works Mirror 3D saddle
Finally, ENVE 3.4 wheelset wrapped in 50mm Schwalbe G-One RX tires

The forecast says 1” of rain between now and the start line tomorrow. �The Mog is built for speed… hopefully capable enough to handle Kansas peanut butter mud too. 😅🌧️

05/27/2026

Most people spend their weekend relaxing.
Eddie chose to spend his riding 350 miles across Kansas at the Unbound XL, starting Friday afternoon at 3pm.

Questionable decision-making? Maybe.
Legendary behavior? Absolutely.
If you need him over the next few days, he’ll either be:
* crushing miles
* eating gas station snacks
* talking to cows
* or bargaining with himself at mile 240

Good news, you can follow this perilous journey of his in real time. We’ll drop his live tracker link in the comments so you can watch the adventure, cheer him on, and see if he’s still smiling somewhere around hour 27. 🚴‍♂️💨
Stay tuned, we’ll be posting and updating throughout his journey.

05/26/2026

Come check out the fastest gravel wheels ever built. Meet the ENVE G SES 4.5 and G SES 4.5 PRO wheel sets.

05/22/2026

James Bros. Bikes shop ride will be leaving at 7am from the shop. Approximately 53 miles, one planned stop at mile 34. Pace has been around 20 mph average the last few Saturdays. If you are questioning your fitness, feel free to join and just sit in, no need to pull there are plenty of folks that are happy to do it. If you have any questions call the shop. Route listed below

52.2 mi, +2690 ft. Bike ride in Auburn, AL

05/20/2026

X-Lab RS7
Full Carbon Frameset
Integrated Carbon Cockpit
Carbon Wheelset
Built-in Power meter
$2099
*Buster not included 🦮😉*